Do you still value PR value after Google leaves
Source: Shangpin China |
Type: website encyclopedia |
Time: December 14, 2013
Google's withdrawal from China has left many problems and disputes. So for webmasters, will PR value be as important and important as before?
Recently, Google's PR update has made webmasters in major webmaster forums and QQ groups active, all talking about the rise of their website's PR value. Compared with Baidu's frequent updates and K stations, Google's PR value update has brought some comfort to most webmasters, giving webmasters the incentive to bite the bullet and stick to it.
PR value, namely PageRank, is the level technology of web pages. It is taken from Larry Page, the founder of Google. It is a part of Google ranking algorithm (ranking formula), which is used to identify the level/importance of web pages. The grade ranges from 0 to 10, and 10 is the full score. The higher the PR value, the more popular (more important) the page is.
For example, a website with a PR value of 1 indicates that the website is not very popular, while a PR value of 7 to 10 indicates that the website is very popular (or extremely important).
So, is PR still useful after Google leaves?
Some webmasters said that they didn't care much before, but now that Google is gone, the PR value is more like a fiction for us Chinese webmasters.
First of all, the so-called PR value is Google's self index, rather than the recognized standard of the Internet, and cannot have an absolute effect on website ranking. In short, the PR value is not the standard to judge the publicity effect of a website. Let's first look at the influencing factors of Google's PR value:
1. Make links to websites with high pr. 2. High quality website links. 3. Add search engine classification directory. 4. Add the free open source directory. 5. Your links appear on important websites with large traffic, high popularity and frequent updates. 6. Google values PDF files. 7. Install Google Toolbar. 8. Keywords and meta tags appear in the domain name and title title. 9. Number of reverse connections and level of reverse connections. 10. The number of pages that Google grabs from your website. 11. Export the number of links.
It can be seen that the more external links a website has, the higher its PR value will be; The higher the level of the external link site, the higher the PR value of the site. This principle makes website ranking cheating a common practice. Many new websites that have only been working for a few months have their PR values directly up to PR5, or even PR6. Some people call PR "deceitful". Now many people are buying and selling links, buying and selling PRs, and some people use software to leave a lot of junk links in the forum blog. It can be said that Google PR contributes a lot to the current trend of leaving links on the Internet.
PR value can confirm that this website is popular in some aspects. Note that it is popular rather than popular. You can get traffic from a large number of spam connections, but if your website content is not sound, or messy and not attractive, visitors will choose to leave immediately. So, what's the meaning of high PR value and high browsing volume?
Shangpin China Website construction The service provider has been the webmaster for many years. He said that it is necessary to promote the website, but the content is the first. The content of the website is good. It doesn't matter whether there is a PR value or not. As the saying goes, the most real thing for others is not PR, but to enrich the content of your website. Some websites with high content quality have low PR values but good rankings because they can really give visitors something interesting. Therefore, content is the king of websites.
More webmaster said frankly: PR value is Google's "one family theory", which does not rule out the suspicion of Google's self hype. Moreover, PR value has little impact on Baidu search. Baidu is the largest search engine in China. If Google leaves China, who can be affected by PR value?
Shangpin China Marketing website construction The service provider believes that the PR value is not the standard to evaluate the success of the website, but it can reflect the degree of attention of the website from one side. If a website has no browsing volume, no matter how good the content is, it will not be understood. Generally speaking, websites with high PR are usually of high quality, have a certain amount of influence, and have a high number of views, which are easy to find in search engines. Google has been running the Internet in China for many years, and the concept of PR value has been deeply rooted in the hearts of people. Even in the subconscious of some users, websites with high PR value are more trustworthy.
Of course, we cannot deliberately pursue the PR value. Excessive pursuit of PR value will make people doubt your website. The website should pursue the comprehensive value of the overall function, content, service, market share and number of users of the website, rather than just pursuing some appearances. Google PR has left, and other search PRs have quietly emerged.
But there is another question, why did the Google PR value suddenly update after 10 months without any news? It is also updated for several consecutive days, which is unprecedented. In the past, the updates were either once every six months or about three times a year. Why does this change to daily updates?
The PR value of several websites on the author's hand has also changed, with two rising and two falling. Among them, the webmaster forum of Dream Home has been directly launched from 2 to 4, and the other website of CPS type has also been launched from 2 to 4. However, the website of CPS is the main domain name, but there are less than 400 articles. The quality of articles is fairly good, but there has been no content update for about 8 months, let alone good friend chains and external chains, It's really a miracle to get to PR4.
The webmaster forum is a secondary domain name. According to the author's experience, it is easy for a primary domain name to go from PR1 to PR3, and it is not difficult for a secondary domain name to go from PR0 to PR2. Most secondary domain names need to stay on PR2 for a period of time. Unless there are websites with high weight and high PR, it is not easy to jump from PR2 to PR4 directly, and it is a step to PR3.
The decline is a regional portal website with thousands of content, but it is certainly not original, and the quality is not good, so it dropped from PR3 to PR2. From this analysis, Google may also start to focus on the quality of the website. The website with excellent content and strong interactivity may have priority, and the website with low quality may stagnate or slowly decline.
However, I found in a forum that some webmasters said that their websites directly went up from 0 to PR4, while I was responsible for building websites in the company. I used webmaster tools to check several better websites that I worked hard on, all of which jumped from 0 to 3, but the content was collected, which made me doubt the value of Google's PR value. A website can go from 0 to 3 or from 0 to 4 at will, His value is getting smaller and smaller. Is he trying to comfort the webmaster or something else?
In a word, I hope webmasters don't pay too much attention to this PR value and improve the quality of their websites. After all, Google has withdrawn from the Chinese market. Even if he gives you a PR10, it is useless. There is very little traffic from Google every day, and Baidu is still viewed in China. The above is only a personal view and does not represent any organization. Please ignore any inappropriate points.
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