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2014 SEO Off site Optimization Details Summary

Source: Shangpin China | Type: website encyclopedia | Time: 2015-02-26
We know SEO website optimization It can be divided into two categories: on site and off site optimization. They play an equal role in SEO optimization ranking. While the search engine algorithm is constantly updated and improved, how should we do well in off site optimization? Shangpin China Website construction company We will summarize some details of off-site optimization.
2014 SEO Off site Optimization Details Summary

Webmaster optimization must be understood by everyone. Off site optimization is mainly about the outer chain. In short, it means that there is a website of your own on other websites, through which search engine spiders can crawl to your website, thus increasing the weight and increasing the exposure rate.

High quality external chain often brings very large traffic while improving the weight. The external chain includes many types, such as: friendship link, forum external chain, portal external chain, video external chain, library external chain, blog external chain, online disk external chain, question and answer platform, classified information platform, news source, etc. The following marketing website construction company Shangpin China will introduce relevant details.

1. Friendly Links

This is one of the important factors affecting SEO optimization. We can go to the famous webmaster forum to exchange friendship links. We need to pay attention to the relevance and stability of the exchange website, followed by the weight. The friendship links exchanged must be of high quality and not excessively pursue quantity.

2. Portal external chain

We can send to some large portal websites such as Xici, Maopu, Sohu, Sina and other portal platforms. Often such platforms have high requirements for articles. Try to find some regular hot articles to send, or they will be easily deleted by administrators. At the same time, attention should be paid to irrigation.

3. Outside the forum chain

This is the most common form of outer chain at present, and the effect is also very obvious. We can see hundreds of thousands of friends sending the outer chain every day when we go to any forum. We need to pay attention to the quality problem when posting forum external links. Many friends insert many websites in one article. Such external links are ineffective, and Baidu regards them as junk links. At the same time, it is necessary to maintain the diversity of platforms, and try to send the external chain on multiple platforms, not just on one or two platforms.

4. Library outer chain

For example, some large-scale library websites, such as Douding and Baidu Library, can release the external chain. Here we suggest that you should not do the external chain in Baidu's own products. The external chain under his products does not transfer any weight. Of course, his products often bring more traffic.

5. Video outer link

The weight of the video outer chain is very high, and friends who are good at observing will find that many well done SEO websites or forums are publishing video outer chains. What we should pay attention to in the video chain is: try to use some funny videos, insert your own website in the description, and do not carry too many keywords, which will affect the approval rate.

6. Q&A platform

Like SOSO Q&A, many friends are doing this kind of external chain at present. This kind of external chain is troublesome, and the pass rate is not high. Of course, careful friends can often find external chain publishing skills, so you can try them.

7. Online disk outer chain

Now there are many online disk stations, we can edit the title of the file, and then upload and share it. When Baidu included it, it added an external chain to its website, and the current effect is good. It should be noted that the documents should be edited more than once, and each document cannot be the same. This affects the inclusion and the passing rate.

8. News source

The best thing here is to submit articles. Some large news source websites cannot directly publish articles. They need to write high-quality articles and submit articles for publication. Although the difficulty is very high, the effect is also very good.

9. Classification information

You can publish information on some classified information platforms, such as People's Daily Online and Local 58, and take the website with you. Here, you should note that these platforms are relatively strict in review and should not publish too much, or the prohibitions will be deleted.

The above summarized details of off-site optimization are expected to help newcomers. More skills need to be practiced and summarized in practice.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

4. If it infringes your legitimate rights and interests, please contact us in time, and we will delete the relevant content at the first time!

Contact: 010-60259772
E-mail: [email protected]