Characteristics of e-commerce website planning

Because the construction of e-commerce websites costs a lot of money, takes a long time, has complex technology and covers a wide range, Website development It is the initial stage of this complex work, and the quality of this work will directly affect the success or failure of the whole system construction. Therefore, we should fully understand the characteristics of this stage of work and some key issues that should be paid attention to in order to improve the scientificity and effectiveness of the planning work.

(1) Planning is a long-term, future oriented, global and critical issue, so it has strong uncertainty and high degree of unstructured.

(2) Its working environment is the organization management environment, and senior managers (including senior information managers) are the main body of work.

(3) Because the planning is not to solve the specific business problems in project development, but to determine the goals, strategies, overall system structure scheme and resource plan for the whole system construction, the whole work process is a management decision-making process. At the same time, system planning is also a process of combining technology with management. It determines the overall plan of using modern information technology to effectively support management decisions.

(4) The planning staff's understanding of the management and technical environment, their views on management and technical development, and their pioneering spirit and pragmatic attitude are the decisive factors of the planning work. At present, there is no applicable method that can guide the whole process of system planning, so various methods must be used to complement each other.

(5) The result of the planning work is to clearly answer the questions raised in the planning work content, and describe the overall profile and development process of the website, but it should be rough rather than detailed. It is necessary to provide guidance for the work in the subsequent stages, formulate a scientific and reasonable goal for the development of the website and a feasible way to achieve this goal, rather than replace the work in the subsequent stages.

(6) E-commerce website planning must be incorporated into the development planning of the whole enterprise and should be rolled regularly.