What is easy to ignore in Tianjin enterprise website design?
Source: Shangpin China |
Type: city news |
Time: June 5, 2020
We must admit that design is the most common and serious problem in our domestic websites, especially enterprise websites. The "design" here not only refers to the usual plane layout and picture design, but also refers to the reasons for content arrangement and production technology. Of course, here we mainly talk about the former.
1. In terms of color At present, the most prominent problem in domestic enterprise website design is color! To take the simplest example, we often visit some websites of domestic and foreign enterprises after work, and we pay close attention to the essence of design (this is an important method and shortcut to improve the design level!). I want to say that even if two websites have identical content, one is a domestic website, the other is a foreign website, we can see the difference at a glance (certainly not in language) ！ We have to admit the structural design and color level of foreign websites! Foreign websites pay great attention to the application of color and never misuse color. The overall coordination of color matching and the consistency of style are often surprising. In contrast, the design of domestic websites does not pay attention to the expression of these aspects. There are too many pages and two irrelevant colors put together, which are uncoordinated and lack of unified style. However, because they are enterprise websites, they are often subject to more "administrative" intervention. For designers, they are often attacked by the boss and enterprise managers (or specific responsible persons), especially in professional companies. They are beautifully designed and conform to the taste of the person in charge of the enterprise. It is also difficult in practical work.
2. In terms of image processing It should be said that professional companies have certain strength, and it is recommended that you consider professional companies or professionals when building a website. In practical work, enterprises often encounter websites designed by themselves. The image processing technology in these websites really needs further research. The main problems are: 2.1 The processing method is simple and lacks design ideas: the image is square, and it is basically unclear how to deal with it; Don't pay attention to the complementary collocation of pictures and words; The picture is too dark, and the text on the picture is blurred. This painting is isolated and lacks unity with the surrounding content. The color used is very strange. The color of the picture is random. Some people just look for some pictures, and then through the height and width of the deformation. Image processing lacks depth and fineness. Background and foreground characters lack brightness contrast. The complex background pictures cover up the content of the foreground characters, giving the impression that the website is in a mess. The key to these problems lies in the thinking of designers. They didn't realize the actual function of the pictures in the web page. They often think these paintings are just for decoration. In fact, the real meaning of the pictures in the web pages is to deepen the website's thinking, reflect the unified image of the website, deepen the visitors' memory of the website image, and enable them to grasp the content of the website more quickly. Therefore, website images must be few and refined, and unnecessary images that do not conform to the corporate or website image must be deleted! 2.2 There are problems in the storage method and format, resulting in image color distortion and too large bytes. When you browse the websites of domestic enterprises, you will often see this situation: the local color of the picture appears burnt black, which should be monochrome. In the final analysis, the problem of image storage gives a very unprofessional feeling. The content behind this website will tell you various storage methods and storage technologies of pictures on the website. There is no detailed explanation here. It is suggested that you should invite professionals to carefully check your website, so that your website will give a professional impression. 2.3 Too many pictures: For small and medium-sized enterprise websites, the homepage is usually designed with few symbolic pictures. The problem occurs on the home page: I found that many enterprise websites use a lot of pictures on the home page, and some even the whole page is cut from pictures. yes Web Design This is really difficult for teachers! If it is a traditional media design or a LAN, we have nothing to criticize, but if it is a WAN, it is better to be simple, with fewer pictures and more design ideas, so that broadband access can be popularized. Otherwise, the color will become lighter, with only one purpose: to speed up the download of the web page, rather than let the audience see through their eyes!
3. In the application of animation There is nothing wrong with using animation in web pages, which also reflects one aspect of network interactivity. However, the problem is that some irrelevant animations are randomly added to the web pages, which are euphemistically called active pages and very attractive. Here is a reminder: chaotic animation will disturb the audience's reading line of sight, affect the audience's mood, and eventually lead to leaving! Or the same sentence: Don't put it where it shouldn't be, check your website and ask yourself, must these pictures be put there? It is suggested that you should find professionals to help you design animations that conform to the style of your own enterprise and website to add luster to your website, rather than cluttering them up and disturbing visitors' vision.
4. Use of characters I finally don't know who the company is looking for. In my work, I often find that the text fonts on some corporate website pages are not optimized, and bold fonts are easy to recognize. However, the overall layout is disturbed by these bold words, and I really can't see the beauty of the web page. When I ask designers why they don't use style forms, the answer is usually: enterprises require this, and they like big fonts- There is nothing to say. Think more about the users of your website than about yourself.
5. Navigation design Basically, websites recognize the importance of navigation, but there are few unique navigation in navigation design. In this regard, when we visit foreign websites, we often give us a lot of useful tips. It is better to integrate the navigation design into the design of the entire website rather than isolate them. It is better to add corporate image (such as logo) into the navigation design, so as to further deepen tourists' understanding of corporate image. In addition, it is important to note that the navigation should be reasonable and convenient, so that you can go anywhere and return easily, and pay attention not to hide the content too deeply, so that the navigation settings allow the audience to click multiple times to achieve the goal is a failure.
6. Unified issues Proper and unified overall tone is easy to form continuous memory in the minds of visitors, which is also the most basic requirement of the website. This is Tianjin website design An important way to reflect the corporate image. Therefore, we must pay attention to it. In the following content, I will introduce how to maintain the unity of corporate website style. Welcome to browse!
7. Speed Someone said: page download speed is the first element of an excellent website. This is not too much. Let's analyze it: generally speaking, people visit websites to get some information they need. In the current situation of relatively slow network speed, it should be carefully designed to save visitors' time. Web page download speed is a key factor for websites to retain visitors. In practical work, my experience is that if a page cannot be opened in 7-10 seconds, ordinary people will be impatient. If you can't make every page download faster, at least make sure the home page is as fast as possible. However, the design of some of our corporate websites failed in terms of speed. We waited patiently for a long time before we saw the last picture with the Red Cross - the image link download failed, and we had to refresh it. This will take some time. Test the download speed of your website, especially if there are many pictures on the homepage of your website, of course, pay attention to clearing your computer's browser cache. In addition, there are many factors that affect the speed of the website, among which, in addition to technical aspects, it is the main picture. Therefore, I want to emphasize again that we must ensure the use of pictures. The problem is that many problems have been found, but there are still more problems. The purpose of listing questions is to improve the usability of the website. I hope you pay more attention to the construction of the website in your work, so as to give full play to the role of the website, not just for decoration!
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