How can corporate websites do a good job of marketing promotion in Google?

Optimize website content and structure:

Make sure that the website content is high quality, valuable, and relevant to your target audience.

Use keyword research tools to identify keywords related to your business, and then integrate these keywords into the website content organically.

Create a clear website structure so that search engines and users can navigate easily.

Conduct search engine optimization (SEO) to improve the ranking of websites in Google search results.

It includes meta tag optimization, page speed optimization, image optimization and mobile friendliness.

Make sure your website is displayed and running correctly on your mobile device.

Google Ads:

Use Google Ads to create targeted ads to attract potential customers.

Use Google's advertising tools to locate specific audiences, use keyword ads, display ads, video ads, etc.

Create and maintain your Google My Business page, which will improve your local search visibility, especially in local search results.

Content marketing:

Create and publish valuable content, such as blog posts, press releases, videos, etc., to attract and maintain user interest.

Share these content through social media channels and email marketing to increase traffic.

Integrate with social media platforms and share website content on different social media to expand your online influence and visibility.

Provide an excellent user experience to ensure that the website is easy to navigate, fast to load, and runs normally on various devices.

Collect user feedback to continuously improve the performance and content of the website.

Monitoring and analysis:

Use tools such as Google Analytics to monitor website traffic, audience behavior and conversion rate.

Make strategic adjustment and optimization based on these data.

Regularly update the website content to maintain the freshness and attractiveness of the website, and also help to improve the ranking of search engines.

Seek partnerships with relevant websites to increase external links and improve the authority of the website.

Avoid using immoral link strategies to avoid being punished by search engines.

Long term plan:

Google marketing is a long-term strategy that needs to be persevered. Instead of expecting immediate results, invest time and resources to establish a solid online presence.

By comprehensively using these strategies and methods, enterprises can achieve better marketing and promotion effects on Google, improve brand visibility, and attract more potential customers.