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How to improve website traffic? What are the methods?

Source: Shangpin China | Type: website encyclopedia | Time: March 6, 2018

Shanghai Website Construction Company , Shangpin China( ihucc.com )Recently, I summarized some methods and techniques for free website traffic promotion for your reference, which are summarized as follows:

Please read it patiently. It really helps your website traffic. I will continue to add new content to this post

1. Forum promotion
  
The forum promotion mentioned here is definitely not to post advertisements one by one in the forum, nor to add the website address to the signature and then swipe the screen crazily, which is not only energy consuming but also ineffective. The forum administrator can delete all your posts with a few clicks of the mouse, and seal your ID, and the impact is bad, It's as disgusting as sending spam. Once in a forum, I saw a much better way to promote the website. It is a small website that provides job hunting, employment and learning materials. Their propagandists make various articles on the website into links, sort them, and post them on various forums at one time. This will not only bring convenience to some people who need it, but also will not be deleted because of too straightforward advertisements. The publicity effect is undoubtedly much better. If you paste these materials into the corresponding forum sections that match your own positioning, you will surely get many clicks. I am new, go to have a look when I have time, and help the webmaster to publicize.
Note: What aspect of your website, you will find any aspect of the forum, and use search, such as webmaster forum.  
  
2. Blog promotion
  
This is what I saw in the webmaster information forum. At that time, I thought it was really creative. Although it was a loophole, it was really effective. The netizen's discovery is quoted as follows: "Two of the most popular songs in the music industry recently:" Mice love rice "and" Two butterflies ". In the Baidu search list, the daily search volume of these two keywords: 1 mouse loves rice ↑ 181993, 2 two butterflies ↑ 111631. Although Google does not have a list of popular keywords, it can be inferred that the daily search volume is more than 100000, But if you go to Google to search for these two keywords, you will be surprised. The front page is basically full of one person's blogs. Think about it, tens of thousands of people enter his blog from Google every day, and then enter his website. This website was established in July. Since the webmaster used this method in November, it has ranked around 10000 every day, which is very successful. The webmaster is a loophole in Google's PR value. As we all know, the PR value of these websites that provide free blogs is very high, most of them are above 6, so as long as the keywords that appear on these blog hosting companies rank high, and the webmaster has made blogs applied for elsewhere in each of his blogs, making connections with each other, which will make the PR value of his pages higher ". This can be regarded as an alternative SEO in the blog. Applying for a blog is a skill, so you should check others.
  
3. Viral marketing of pictures
  
As mentioned at the beginning of the article, this is a creative publicity method, and I believe it can bring a lot of traffic to the website in a short time. The initial impression of this picture is the signature picture often seen in the forum: a small cartoon character holding a brand with your IP address, operating system and browser name on it. The content displayed in this section can be changed. At that time, I only thought it was very interesting, but I didn't think it could be used for other purposes. Later, I saw the New Year's gold medal which was widely circulated on the Internet. You can write down the name of the person you want to send and then display it on the gold medal in the picture. I thought it was a master PS, but later I found that only text is needed. There are also banners on the Eiffel Tower. They are all of this kind. By the way, the most commonly used method in this category is to use LOGO to upload images. Some websites that first used these methods got a lot of hits from them. I know some websites from these pictures, such as HAHA168, PCPOP, etc.
  
4. E-mail promotion methods
  
Email marketing based on user license is different from spam marketing. License marketing has obvious advantages over traditional promotion methods or unauthorized email marketing, such as reducing the nuisance of advertising to users, increasing the accuracy of potential customer positioning, strengthening the relationship with customers, and improving brand loyalty. According to all forms of user email address resources used by licensed email marketing, it can be divided into internal list email marketing and external list email marketing, or internal list and external list for short. The internal list, also known as the mailing list, is a way to use the registered user information of the website to carry out email marketing. Common forms include news mail, member newsletter, electronic publications, etc. External list email marketing is to use the user email addresses of professional service providers to carry out email marketing, that is, to send information to users of service providers in the form of email advertisements. Licensed email marketing is a relatively independent kind of network marketing methodology, which can be combined with other network marketing methods or applied independently.  
  
5. Connection exchange
  
For the exchange of text links, picture links and home page eye-catching positions, it is better to find some websites with high PR
  
6. qq mass messaging
  
Use QQ group software to publish website information. You can add dozens of QQ groups at the same time, each group has about 200 people, and the total number is also a lot
  
7. Advertising exchange
  
You can find some websites with similar traffic or complementary content to exchange advertisements, which is also a good promotion method
  
8. Website navigation
  
Now there are many website navigation stations. If you have included your own website, the effect is also very good, you can apply directly
  
9. Search engine
  
  Google
  
  Yahoo
  
  MSN
  
Baidu
 
  360
  
Sogou
Application can be submitted
  
10. Business card promotion
  
You can print some business cards and print the website to send to customers and their friends
  
11. Online promotion
  
This is the best way to promote the website! As long as you recommend one or two good articles on your website, you will find that the traffic picked from the Internet is amazing. Recommend a few popular online picks: daily online picks, plus abstracts, Renren online picks, and Sina VIVI. Let me take a look at a lot of online picks and codes below the content page of v2007. cn. When recommending articles, pay attention to the fact that the articles are excellent rather than many! Be sure to read his instructions before using the online excerpts to avoid being blacklisted for violating the regulations. Some people have learned a hard lesson in this regard. If you have the conditions to establish a cooperative relationship with these webcams, it will be better than ever, and the daily traffic will increase a lot. It is also important to grasp the time to recommend articles to online picks. Generally, you recommend articles at the time when the Internet peak is coming. Only when the peak is coming, your recommended articles have more visitors than others, can they be displayed on the popularity list. Once on the popularity list, the number of visitors will be amazing. If you recommend during the peak hours of the Internet, your recommendation articles will sink quickly and the effect will be greatly reduced. According to my experience, I found that 8:00 - 8:30 in the morning is the golden time to recommend articles to the Internet!
  
12. Internet bar promotion
  
Many people start to contact computers from Internet cafes. If you browse your website for the first time, you must be very impressed. How to promote it? If you have a good relationship with the boss of the Internet cafe, ask him to set the home page of the Internet cafe computer as your website (generally, after setting it, you can't modify it without administrative authority). There are ways not to know the boss of the Internet cafe, just know the webmaster. Generally, people who go online for the first time will ask the webmaster to teach them, and then your website will be inadvertently promoted.
  
13. Create a sensation
  
For example, in the article "True News: Jacky Cheung Killed by Electric Bicycle", Jacky Cheung is not the same as Jacky Cheung. According to the visiting data, there are many visitors.
 
14. Text chain
  
By joining the text chain, you can exchange your traffic for more traffic, and some can also exchange for cash
 
15. Participate in various ranking and selection activities
  
Many large websites have set up various ranking lists and selection activities for personal websites. For example, various traffic statistics systems are a free way to promote, and special evaluation websites are a good place to promote their websites. Of course, all kinds of commercial websites or professional websites hold various kinds of pageant contests, website TOP 10 and other activities irregularly, which not only increase the number of visitors, but also provide a good opportunity for webmasters to become famous. Take part in these contests more often, and your site will be known by more people. But please keep in mind that it is better to have more than one. Some ranking and selection websites don't have 100 visitors every day. Why do you spend your precious time in such organizations?
  
16. Prompting information in various guest books, chat rooms and newsgroups
  
For personal website promotion, we should always adopt the attitude that we can get things done without spending money or less. This promotion method of publishing advertising information in various guest books, forums or other interactive places is free of charge. The specific way must be clear to everyone, but we need to remember two points: first, we need to find popular and high-quality forums or guest books to release information; Second, be careful not to make the purpose of advertising too obvious, because this will not only cause the resentment of forum users, but also may be deleted by the moderator or even blocked the account. You can promote it imperceptibly, such as leaving your website address while discussing a problem, or simply putting an advertisement in your forum signature. Remember not to always write "Welcome to my home page" and so on. You should communicate with netizens in good faith and mention your website address and content in appropriate places. And when you really do this, you will find that not only more and more people are willing to visit your website, but also can make many friends. Why not?
  
17. The website conducts its own online activities to promote
  
You can carry out your own activities or cooperate with other websites to carry out activities. For example, if you are a website designer, you can carry out an activity such as "Logo Contest of XX Website", which not only increases the interactivity and friendliness of the website, but also enables your website to rapidly increase the number of registered members, visits and enhance the popularity of the website in a short period of time. But remember that if this activity is large-scale or carried out offline, you will have to pay a certain material price. If it is co organized or carried out online, it is acceptable for personal websites.
  
18. More solid friends
  
No promotion method is more important than this. Get to know more friends. All kinds of friends should know (but not let you make friends indiscriminately). For example, if you have a good personal relationship with the webmaster of a business station, you can use his relationship to help you promote within the scope of his authority. If you know a writer, Then maybe he will take the initiative to help you write an article to promote your website.
Now, Huajun has become the idol of many personal websites, but his success now comes from his own reputation and popularity. Since the year when he went online, he has been making friends on the Internet. In addition, he is friendly and the website is really well made. As time passed, a large number of friends were willing to help him promote his software download station.   
  
19. Use software to promote
  
Using software to promote is the most convenient way to promote, which can save a lot of time and energy. It is a good way for the website at the initial stage of promotion.
Common promotion software includes: forum group sending software, qq group sending software, mail group sending software, message book group sending software, search engine login software. Through a large number of posts, your website information will soon be seen by netizens and paid attention to by search engines. As for this kind of software, my personal experience is that this kind of software is updated very quickly. When a software is used by more people, it means that he will quit this stage, because a large number of use of these software will make the webmasters of forums and message stations increase their posting restrictions to resist this kind of software. Of course, there is still another mountain high, which depends on the upgrade speed of these software.
  
20. Newspapers, magazines, radio and television
  
Newspapers, magazines, radio and television accounted for 49.9% of the new websites users learned. This data shows that we should pay attention to the role of press releases in website promotion, and good relations with news media often have an unexpected effect on website promotion.
  
21. Website Alliance
  
Website alliance: through website alliance, a large area of informative advertising is launched to allow netizens to click and charge according to effective clicks. Although this method is simple, it is an effective promotion method recognized by the industry. Now there are basically CPM (charge according to effective display), CPC (charge according to effective clicks), CPA (charge according to effective registered members)
  
22. Web virus
  
In a large number of small and medium-sized websites and personal websites, a hidden and automatically downloaded virus is put into them, and Internet users' IE registration forms are modified so that they can directly access a website as soon as they open Internet Explorer. Although this method has been proved to be very effective by the experience of * * websites, it is recommended not to use it against websites that aspire to the regular route
  
  
23. Client bundling
  
Embed a website area or linkable website icon in some widely used client software (such as QQ, MSN, FOXMAIL, BT software), which can quickly let a large number of Internet users know about the website. However, the cost may be quite high, unless you can find a very beneficial profit method for the other party
  
  
  24.ADSL
  
ADSL, forced embedding of telecom operator gateways: As long as users operate online, they will go to the telecom operator gateways for verification. Such enterprises as Lvxin can force (pop up a window or open a special page) Internet users to see the network station at the first time. Since it is not yet officially commercially available, the price is unknown
  
  
25. Internet cafe desktop
  
Now, more and more enterprises put their own special software for Internet cafes (including billing, advertising, management and content) into Internet cafes. We can cooperate with these enterprises to push the address and content of our website to the desktop of Internet cafes. Once Internet users use the computers of Internet cafes, You can see this website at the first time. The current market price is estimated at 2-10 yuan/day/week per computer terminal. If a large number of Internet cafes are covered, the cost is quite high, and monitoring is difficult
  
  
26. Word of mouth
  
Fee collection: We look for a series of people to spread word of mouth, give each person a special address, and pay according to the number of members he can pull. This method is often seen as the online moneymaking method, which is a successful way to collect members in foreign applications. But this method has never entered the mainstream Foreign gambling websites have created a record of 500000 registered members in a week in this way, which is a bit similar to the pyramid scheme
  
  
27. Compulsory registration
  
Forcibly send the advertisement you have registered on a website to the email address of all netizens we know, and log in with a unified password. Although this method is bad, if the email content has been packaged, it has been proved that at least 1% of netizens are curious to log in
  
  
28. QQ mini portal promotion
  
When joining the mini portal, try to write highlights of your website introduction, so that when others see your website introduction on Tencent, they will add your mini page to their QQ, so you have another regular visitor. Please refer to the relevant introduction of Tencent website for the method of joining the mini portal.
  
29. Create a website MailList
  
By creating a MailList on your website, you can enable users to actively participate in discussions and reflect on problems, increasing interactivity, which is very attractive to users. MailList can not only stabilize your home page visits, but also increase the popularity of the website. In fact, it is very simple to establish MailList. Both overseas egroups and domestic Tongyi provide perfect services. Subscribers can freely subscribe, unsubscribe and read MailList content through Web or E-Mail.
  
30. Registered two Chinese domain names
  
Recently, on a whim, I registered two Chinese. com domain names, which were originally registered for fun, but I found that they are still of little use value. Two words, the search volume on Baidu is 500-2000. About 20 people directly enter the Chinese. com domain name through the browser every day. You can access it even without installing plug-ins, because if you do not install plug-ins, you will first enter the placement prompt page. Click No to go to the website, or click Yes to go to the website after installation. For words with commercial value, if they are registered, they will get 7000 visitors per year in 120 years, which is equivalent to 2 cents per click. The key is to protect a domain name, which may not be popularized any day.
  
31. Website optimization
  
Website optimization, code optimization, title optimization, keyword optimization, etc., make the page rank first in the search engine. The effect is very good, but don't cheat
  
32. Content cooperation
  
Two websites with complementary content can cooperate with each other to increase traffic
  
33. Viral marketing methods
  
Viral marketing method is not to spread viruses, but to use the initiative of users to spread information like viruses, so as to achieve the purpose of promotion. Viral marketing method is essentially to provide users with valuable free services at the same time, plus certain promotional information. Common tools include free e-books, free software, free Flash works Free greeting cards, free mailboxes, free instant chat tools, etc. can bring convenient tools and content for users to obtain information, use network services, entertainment, etc. If properly applied, this viral marketing method can often achieve very significant results at a very low cost.  
  
34. Naked walking on the street
  
Walk naked on the street with many people, and write www.rzxm.com on your body! Then walk around for a few times. In the evening, you will be on the front page of the TV news, and those who watch TV will see your website! Online news, such as 163, sohu, sina, tom and other large news networks, all have your body in the headlines. The power of publicity scares you to death, so you can try it Remember to write more web addresses on your body (mainly on the back, because the news usually doesn't post the photos in front of you on the news headlines. They usually shadow your back! Ha ha) Am I right?? Do your website according to my method, and come here immediately,,, and dare to try it. It's absolutely OK, free and super effective!
One more thing: if you don't want to do it yourself, you can pay for someone from other places. I think his price is definitely cheaper than that of advertising on major radio stations and news networks!
 
35. Develop free service projects
  
It is one thing to say "please visit our website and get to know our company", but it is quite another thing to say "welcome to use the kitchen decoration calculator exclusively owned by our website for free".
  
36. E-magazine
  
Start an electronic magazine. Electronic magazines (weekly, monthly or quarterly) can help your website expand its influence, improve its credibility and achieve greater development. You can send it in the form of e-mail, or let visitors subscribe to your mailing list server directly.
  
37. Bookmark
  
Please bookmark your website. It seems very simple, but you must ask your visitors to make a bookmark for your next visit.
  
38. Information release
  
Information release is not only the basic function of online marketing, but also a practical means of operation. Through the Internet, you can not only browse a lot of business information, but also release information yourself. Publishing information on the Internet can be said to be the simplest way of online marketing. There are many websites on the Internet that provide enterprise supply and demand information, and most of them release information for free. Sometimes this simple way can also achieve unexpected results. However, the most important thing is to publish valuable information on your website in time to give full play to the functions of the website, such as new product information, promotional information, etc. Research shows that most consumers visit the manufacturer's website to find the company's contact information or basic product information. The more detailed the effective information provided by the website, the higher the user's satisfaction. If the update cycle of a website is quarterly, or even the whole year is an old face, it will not be welcomed by users, and it is difficult to achieve good online marketing results.   
  
39. Question and Answer Advertising
  
Q&A advertising is a kind of online advertising that adopts the method of "one question, one answer". The advertisement reader must correctly answer the questions raised by the advertisement when reading the advertisement, and then the advertisement reader can obtain income. Registered pass members can earn income by answering question and answer advertisements. In addition, pass members can also earn income by recommending others to become pass members (or Meimingyang members). A real win-win situation
  
  
40. Taking Advantage
  
Such platforms as eBay, Taobao and Yipai can be used at the initial stage of website development. Their popularity cannot be underestimated, and they can successfully transfer customers to their own websites. The shopping mall of portal website can be ignored. First, its charges are too high. Second, its traffic is large but there are not many effective customers. In a word, the cost performance ratio is too poor.
  
41. Website speed
  
Whether it belongs to the category of homepage promotion will not be discussed for the time being, but it is absolutely true that the speed of the website will affect the number of visitors. Even in some aspects, it can be said that the number of visitors to the website depends on the speed of the website. Of course, this is just a relative assumption, How many visitors would like to stay one second longer on a website that only opens a page for a few minutes? Even when the page is not fully opened, you will lose patience, which means that you have lost a view that is not easy to get. Therefore, we must pay attention to that when choosing free space, we must choose the fastest one. Of course, the speed of each place is different, and you can comprehensively consider these factors through investigation.
  
42. Favorites
  
There is no doubt that the amount of website visits depends largely on the visitors' favorites. How to add your pages to the visitors' favorites is a problem worth your time to study. The most common thing is to make your website better and more attractive. In addition, you can use some java to remind visitors to add favorites by using pop-up windows. This method is also very effective.
  
43. Post and talk
  
Baidu Post Bar and Sohu's Talk Bar can be said to bring about almost the same traffic as online picking. If they can make good use of it, it may be more than online picking, because this promotion method has a good durability. As long as it is not deleted, you can only have an appropriate top in the future. When sending, you can't leave your website directly on it. It will definitely be deleted. You must send a relevant article address, or send some articles or pictures, and then make a "more" to lead the address to your website. For example, I tested it today. There is a version of www.rzxm.com that is free. I added Huo Yuanjia (now very popular) on the site first, and then posted to each version of the film. For example, * * * Huo Yuanjia's introduction to Shen Ping casually mentioned the viewing address in the introduction. (Do not use a single www.rzxm.com). Today, I only used less than 10 addresses to bring me 500IP. Let's make good use of the post bar and talk. In addition, Baidu knows that you can change your user name to ask and answer questions and choose your own answers. I often go to know the movie area where I can watch free movies, and answer my own questions.
  
44. Publish articles in various media
  
Obviously, this is not something that any webmaster can do, but don't you have a try? Take the initiative to submit some articles to some IT newspapers and magazines. Your articles need not be written professionally, but rather fluent and clear. At the end of the article, mention your own website, or use your website as a case between the lines of the article, so that you can not only receive contributions, but also your website will be known by more people. The ashes level comprehensive game website, Youqu. com (formerly "Tianjiao Game Space"), is a loyal supporter of this promotion method. Almost everyone on the website can write articles and have good relations with various traditional print media. It makes contribution to the promotion of the website while getting contribution for writing articles.
  
45. Celebrity Blog
  
Make full use of celebrity blogs to promote. Now many celebrity blogs have more than ten million visitors. If everyone can grab the sofa every time, the traffic will be considerable
  
46. Try to improve page PR
  
When the PR of a website is very high, it will naturally rank higher in the search engine. You can try links with a higher PR than your website
  
47. High quality website content
  
It is no secret that high-quality website content can bring objective visitors to the website. High quality website content and reasonable search engine optimization are the foundation of successful website promotion.
  
48. Peer websites can cooperate with peers to promote
  
Peer websites can cooperate with peers to promote traffic, content, etc. Similar to advertising alliances, the effect is also very good
  
49. Picture, signature
  
"A small cartoon character holds a brand with your IP address, operating system and browser name". You should have seen this promotion
  
50. Activities
  
You can cooperate with businesses, carry out some related activities, and mobilize netizens to participate, but there must be good rewards. If the rewards are high, many people will help you promote it, which can make your website leap in a period of time
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