Sometimes "confusion" is a trap set by SEO personnel
Source: Shangpin China |
Type: website encyclopedia |
Date: June 23, 2012
People will say that it is nothing more than click advertising or their own main business, when it comes to profitability. But in addition to these, there is no other profit model for the website? If so, the next website to be eliminated is probably because every industry is developing. Take Taobao as an example. In the past, a good project could earn a lot of money on a single page, but now even the profitability of comprehensive websites is declining, which is the impact of a single profit model, Website production We should not only rely on one or two models to survive, but should develop in many ways to find a more extensive and effective profit model. Just like the website that the author runs now, in addition to selling software separately, we should also organize certain personnel to carry out training on related businesses, not only the software use process, but also the means of enterprise management. This may be related to my own main job, In this way, it doesn't matter if the website can't sell software. It can train, no one can train, and it can also do some enterprise related copywriting, such as the writing of bidding documents. In short, it uses its own skills to create more profit means. So from this perspective, when your website optimization effect is good, Instead of "waiting for death", we should dig more profit space according to our own skills. A single profit model will only greatly weaken the stability and development ability of our website. Yesterday I read some articles published on the recent webmaster forums and always wanted to please users as much as possible. There is no other feeling, but it seems that everyone is more and more confused. Some authors say that their efforts have no effect, some webmasters say that they have no passion while doing the website, and some authors directly publish an article about SEO Various helpless articles in the industry. In fact, in my mind, SEO and other industries, such as food and goods, have the same problems in other industries. SEO also exists in industries that have only developed in recent years. It is certain that there is a sense of not being too mature for these people. Of course, it doesn't mean that everyone moans about nothing, but Xiaobai thinks that many friends' confusion is actually a trap for themselves. " But the effect is not obvious. Many friends who work in the industry always complain about their bad luck. This is a sentence that was found frequently when reading the article yesterday. When others do a website, they will be very sad. Take the current popular user experience. When these friends actually operate, the effect is often not ideal, but sometimes they lose some profit plans for the so-called user experience. As a result, all kinds of "confusions" will come, which means that the website content is the most important, and people will naturally like you if the content is good. It also means that the user experience is just a cover, which is useless. In short, there are different opinions, and everything can be said. But when these so-called confusions are bypassed, Have you ever thought about what causes your user experience to be poor? Xiaobai's opinion is that everyone's positioning of users is not accurate. The webmasters who express these views above are all trying to please users with great utilitarianism, generally. The delusion that their own pay is proportional to the return, so once the actual effect is biased, the author will not say anything more, just say three points. First, users are a thinking group, and everything they do has a measure in their mind. For money or for the development of the website, anyone with a clear eye can see it, so to set up others is to dismantle their own platform. Second, user experience is not equal to user loyalty. Improving user experience will certainly reduce the bounce rate of our website. However, the voice of website profitability is still not fixed, please users, but it does not mean that users will spend here. In order to make profits, websites should eventually develop their own characteristics, retain users with user experience, and promote transactions with characteristics and quality. Third, With regard to improving the user experience, we suggest that you do not stop at once, but do it step by step, so that users can be surprised from time to time. This can not only reflect the innovative power of the website's durability, but also make the website always adhere to a certain attractiveness. Once I use all the methods, it will definitely improve users' expectations invisibly, I will also give my opponent a chance to study me. The actual value of website optimization is gradually diminishing. SEO has come to an end. As early as last year, this sentence has not disappeared. I saw an author on A5 saying that SEO has come to an end, and it is more important to improve website content construction and hype. In fact, what that friend said is also reasonable, and he doesn't want to refute anything, but just wants to give some suggestions to friends who still hold this idea up to now. Although the website optimization effect is not as obvious as before, there is no denying that SEO is still the main means to obtain free traffic, because now the competition in various industries is fierce, and the network is a rapidly developing market, The future network economy must be the main body of the enterprise economy. If you lose this position, it is equivalent to surrender your gun. But then again, what do you need to rely on to make a reputation online? Bidding? I believe that the proportion of people who do websites alone is relatively large, and the funds are not very abundant. This method is certainly not a durable measure. How about hype and promotion? Obviously, it is not just hype. It is bound to give others a false impression that I have no real skills and will only talk empty words. It depends on SEO just like Guoping's blog, so now the answer to the question is very clear that the original website wants to make a name on the network. SEM keywords still rank in the top three on the home page until now. As far as I know, Guoping's blog has not been updated for nearly a year, which means that website optimization is still a clear way for my three to five webmasters who have no background, no contacts, and no experience. When you do a good job of what you deserve, you will naturally get a corresponding return, At the same time, it will also save me a lot of time to do other things. This is a long-term investment, and people often say that it is a dead end. Xiaobai thinks it is another way of saying that SEO innovation is going. Yes, simple optimization ranking will certainly not make my website develop for a long time. Even if your website ranks first in a keyword, no one knows it is useless, So the appearance of SEM has become a matter of course, which does not mean that SEO is dead Why doesn't my website make money? The optimization work on the surface has been done well enough. This friend has been on the website for more than half a year, and the main keywords have been in an ideal position. This was the topic of conversation with a friend yesterday. The daily independent IP has also reached a very high level, but the only thing that bothers people is that the profitability of their website is really limited. To be honest, the website can make more than 600 yuan a month, which is really a failure for a comprehensive Taobaoke website whose main keyword is on the home page, but the overall optimization atmosphere of the website is very good, The webmaster is also working hard on the user experience to make his website highly readable, but why does such a website make everyone so confused? In my opinion, this is the result of the weak profit model. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
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