The key to website promotion and operation lies in weeding out the old and bringing forth the new

As all friends who know SEO know, it seems that they will encounter bottlenecks after a long time. On the one hand, it may be because there are more miscellaneous things to do at ordinary times, and there is less time to calm down and think about SEO related content; On the other hand, the websites we have optimized, especially those with a long history, have reached a high level in terms of ranking, weight and page structure with the efforts of predecessors. It is really difficult to break through. However, the optimization work also requires us to constantly push through the old to bring forth new ideas and constantly surpass them. Under such background and requirements, we must start from small to large, so that we can achieve unexpected results.

In fact, when it comes to optimization, it must not be separated from promotion. The two are unified as a whole, because the purpose of the two is the same. That is to use the Internet platform to expand the popularity and popularity of the website infinitely, so that more people have more opportunities to see and understand our website. Over a long period of time, the brand will naturally form.

2、 Ranking promotion

What I have said before seems to be nonsense. Those who have been engaged in SEO for more than half a year should understand it. Now let's get to the main topic and talk about how to use the leaderboard to promote. In fact, when it comes to ranking lists, many of us may have heard about it. For example, we often hear about the "new song list". I believe that as long as it is ranked on the list, it is powerful. However, there may be many unknown stories in it. Of course, we must also allow this situation to exist, because this is the status quo.

On this issue, can we make some lists artificially by making use of the ranking list and the public's admiration for the ranking list to achieve our propaganda purpose? Personally, this method is feasible.

First, it does not violate the law, and even has nothing to do with morality, because our website is excellent and distinctive in many places;

Second, if we publish in some forums as individuals and in a moderate amount, we will attract some attention. There is no mistake in being near famous websites. One day, we will also let others take us as a benchmark.

For the list, we can create our own names, such as "China's Top 10 Most Potential Recruitment Websites", "2010 Top 10 Fastest Growing Websites", "Recruitment Websites Expected to be Listed in the Entrepreneurship Edition in the Next Five Years", "China's Top 10 Self made Recruitment Websites", and so on. Of course, the more attractive the name, the better. The ultimate goal is to attract more attention, Let more people collect.

To sum up, it is feasible and operable to use the list for promotion. I hope to discuss new promotion methods and optimization methods with more friends.