How to design the homepage of enterprise website to attract users to browse the website?

The first thing you see when you open a website is the homepage. The first impression of the website comes from the first look at the homepage, Website homepage design Preemptive thinking can leave a deep impression on users. If the design of the website's home page is not very satisfactory, it will be disgusted with the overall impression of the website, which may lead to the loss of potential users of the website. So how to design the home page to make users have a good impression on your website? Follow Shangpin to make up a piece and watch it!

Many websites are too corporate culture centered when designing their home pages. Because they are all built around enterprises without ensuring users' feelings, users will feel that this website is very unfriendly. If you are a user, when you first log in to your website, you are completely unfamiliar with your website. At this time, if your home page just brags about yourself, I'm afraid it won't make users feel very practical.

To take a simple example, if the front page of a catering industry inserts the slogan "Drink to get food, eat to win health" in a prominent position on the page, users will surely subconsciously dislike this website. Chinese people have been modest for thousands of years of education, and such slogan has no interaction with users, Users can only see an enterprise that is trying to show off itself, but it would be much better if the description was changed to "eat happily and live happily". Although it is also a slogan, such words can obviously make users feel interactive and let users understand what this enterprise can bring to themselves, So this design will obviously have a better effect.

(Home page of the case of Shangpin China Design)

Therefore, if the homepage wants to create a look that users like, it must interact with users and try to make users trust rather than dislike you. Of course, trust also comes from communication. If the design of the home page of the website instills the idea of taking the enterprise as the position to the users with a very strong attitude, then it is obviously unable to achieve good results.

Secondly, in the process of designing the home page of the website, we should also pay attention to the ingenious matching of the existing elements of the home page. How to match the pictures, words and videos of the home page of the website can achieve the best visual effect. The designer's means should meet the requirements. It is best to give consideration to the user's experience while designing the pages that customers like.

The content you want users to see most will be displayed through design, and the color and layout will highlight the theme of the website. Because all the content of a website is built around the enterprise, if the enterprise culture can be deeply imprinted in the user's mind on the home page, it will also make it easier for users to use the website, more clearly know what they want, and what the website can provide for them.