What are the general functions of mall type website construction?

The popularization of information technology in modern society is fast, and the traditional industrial marketing methods have not caught up with the trend of the times. Nowadays, online marketing and online store logistics are advocated, but there are still traditional enterprises that do not pay enough attention to the Internet and do not know how to use the role of the Internet for online marketing. The ultimate goal of mall website construction is to sell products and services to users. Users can learn more product information on the network, or directly consult customer service online if they have questions. This will not only greatly improve the usability of users, but also better save human and material resources for businesses. Next, Shangpin China will take you to understand the specific functions of the mall website construction.

1、 Mall website member

In order to increase the sales volume, increase the number of repeat sales, establish and improve customer loyalty, the mall website member function is necessary. When new users log in and register on the mall website, users can see more detailed content when browsing the website. At the same time, enterprises can use this information to make targeted choices and push product information to stimulate customers to buy.

2、 Event message push display

This is Mall site One of the necessary functions, when marketing or promotional activities are launched on holidays, can ensure that users can receive messages at the first time, and can effectively communicate, interact and purchase. If this function can ensure that a large number of users can be attracted to participate in the event time, improve the sales of products, so as to improve the interests of enterprises and increase the number of website hits.

3、 Order system settings

In addition to fully considering all aspects of users' purchase, the mall website construction should also pay attention to the construction of the order system function, so that users can timely and effectively track logistics information after placing an order, provide users with a more authentic purchase experience, and protect users' personal interests. Users can monitor the logistics information of goods at any time and anywhere, confirm the time of receipt, and prepare for receipt.

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4、 Display page of Shangpin details page

The function of commodities and the display page of functions are the basic content of the mall website construction, and also the significance of the mall website construction. Not only the function of adding goods, but also the function of recommending goods and displaying goods on the page can ensure that users can fully understand the content and products of the mall website when browsing the website.

The direct goal of the mall website is to promote brand products, so it is necessary to develop multi-functional needs as far as possible. The construction of the necessary functions of the mall website is a relatively basic function. When building the mall website, enterprises should combine their own characteristics and characteristics to carry out reasonable construction. Only by giving users more effective information and products can they achieve the ultimate goal and increase sales.