Spider's eyes see your website
Source: Shangpin China |
Type: website encyclopedia |
Date: 2013-02-22
Beijing website construction Shangpin China: It is great to try to optimize the website, but the most important thing is how the search engine can see your efforts. Although even the most careful optimization cannot guarantee the top position of search results, if your Website production If you do not follow the basic truth of search engine optimization, then this website will not score more than a certain amount with the search engine. Check your SEO website optimization One way to try to see through search engines is to use search engine simulators. Explanation of Spiders Basically, all search engine spiders operate on the same principle - the web pages and index pages they crawl are stored in the database, and then different algorithms are used to determine the ranking, relevance, and collected web pages. Although the algorithms for calculating rankings and correlations vary widely among search engines, the way their websites are indexed is more or less uniform, which is very important. You know what spiders are interested in and what they ignore. Search engine spider robots, they don't look at your web pages the way a person does. On the contrary, they often only see special things that many popular actors (flash memory, JavaScript) aim to blind for human beings. Because spiders determine that if humans will find your website, spiders like nothing and don't want anything, which is worth considering. Flash, JavaScript, image text or frame? Search engines are invisible Flash, JavaScript and image text. Frame is the real disaster in SEO ranking. All of these may be huge, in terms of design and usability, but for search engines, they are absolutely wrong. An incredible mistake that can be made is having a Flash introduction page (frame or no frame, which will hardly make the situation worse), buried in animation keywords. Check the page with the search engine spider simulator tool Flash and pictures (preferably without text or inbound or outbound hyperlinks), and you will see that the search engine displays this page almost blank. Running your website through this simulator will tell you many facts. Flash and JavaScript are not SEO's favorites. In a sense, spiders are just like text browsers. They don't see anything. Therefore, with images and words, spiders are meaningless and will ignore them. As an SEO best practice, the suggested solution is to meaningfully describe the ALT attribute image of the<IMG>tag included, but be careful not to use too many keywords, because your risk keyword stacking punishment. The ALT attribute is particularly important when you use links to links rather than text. You can use ALT text to describe what a Flash movie is, but be careful not to trespass on the optimization between lines and over optimize. Hyperlink Spiderable? Try to find out the right place. If hyperlinks occur, the search engine spider simulator can be of great help. For example, websites that exchange links often link fake links to your website and _javascript (use mouse events and things to make the link look real), but in fact this is not a link, and search engines will see and follow it. Since the spider simulator will not display all links, you will know what the wrong link is. It is highly recommended to use<noscript>tags instead of _javascript menu based. The reason is that _javascript is based on menus. Whether spiderable is the text of the page will be ignored. All links in them will be ignored. The solution to this problem is to link all menu items with<noscript>tags< Noscript>tags can accommodate a lot, but please avoid using stuffing links or any other kind of SEO operations. If you happen to have tons of hyperlinks on your page (although we strongly recommend having less than 100 pages of hyperlinks), then you may have to check if they identify difficult times. For example, if you have a page that displays "403 Forbidden", "404 Page Not Found" or similar errors to prevent spiders from visiting, then you can be sure that this page will not be indexed. The spider simulator does not deal with errors between 403 and 404. Because the links it is checking lead to non link targets being in place, you need to use other tools to check. This is necessary if the hyperlink target is expected. Find your keywords Although there are specific tools, such as keyword playground or website keyword suggestions, involving more detailed keywords, the search engine spider simulator also sees an eye of the text keyword spider located on the page. Why is this important? Because the weight of keywords in the first paragraph of a page exceeds that of keywords in the middle or end. If keyword vision is the top in our view, this may not be the way spiders see them. Consider a standard Web page table. In this case, the code that describes the page layout in chronological order (such as navigation links or sitewise that is the same as the cell of the text alone) may be the first. What's worse, the specific content of such a long actual page will keep the screen away from the top of the page. When we look at a web page in a browser, everything is fine - the specific content of the page is on the top, but because in HTML code, this is just the opposite, the page will not be noticed to be rich in keywords. Dynamic page dynamic view, in all Dynamic pages (especially question marks in URLs) are also an additional spider dislike, although many search engines do index dynamic pages. Running the spider simulator will give you the idea of how dynamic pages can be accepted by search engines. Dynamic URL and static URL articles can find some useful suggestions on how to deal with search engines and dynamic URLs. Meta keywords and meta descriptions Meta keywords and meta descriptions, as the name implies, are marked<META>on an HTML page. Once meta keywords and meta descriptions are the most important single to determine the relevance of a page, but now search engines use an alternative mechanism to determine the relevant standards, so you can safely skip listing keywords and description meta tags (unless you want to add a description of spider indexes and what meta tags are, but they are not very useful). This article was published on Beijing website production Company Shangpin China //ihucc.com/
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