How to Achieve Harmonious and Unified Opinions of Employees and Bosses in Enterprise Website Production
Source: Shangpin China |
Type: website encyclopedia |
Date: March 16th, 2012
Beijing website construction The company still products China: from entity to network, how can we do better, how can we expand the living space of enterprises and break through the benefit bottleneck of enterprises through the network? This is what every boss is thinking about. I think that the enterprise station should achieve the harmony and unity between employees and bosses, that is, everyone knows about the website, supports, understands and cooperates with each other. If you are worried about the enterprise station and do not know how to speak to the boss, please boldly recommend this article to him. 1、 Basic beauty and different personality of website layout and color I've seen too many companies that don't take their websites back to business. They just scrape together everything. Since this is not the case, why waste human, material and financial resources on corporate websites. If your employees are familiar with the program, let them develop a set of templates. Of course, your artists should follow suit (I hope not only go to other people's websites to download materials, but also don't just add words on pictures). If not, pay others to do it. Believe me, especially the LOGO (Jobs spent more than 600000 dollars years ago to invite a top American designer to design a LOGO for him). The production of the company's website follows the following rules: simplicity, atmosphere and reasonable layout. Simplicity requires that the website should not have too many colors, and try not to have more than three colors; The atmosphere is the requirement. The font is correct, no special font, simple background, no fancy background, and the pursuit of harmony and unity; Reasonable layout requires that logo, navigation, main body (including left, middle and right, upper, middle and lower columns) and footer coordinate the placement of company columns and content on the basis of harmony and unity. The basic principles are as follows: Put the exquisite and clear logo in the upper left corner as far as possible, and don't put a big picture in the middle like some companies. Users don't come to appreciate your logo; Please place your company's service (i.e. channel) on the navigation instead of company profile; The main part occupies the main position on the first screen of the computer screen, so you should carefully consider which services your company has competitiveness and quality, rather than placing your industry news. I really don't understand what those bosses are thinking. Why do you want to see the news on your company's website? Sina, Netease, Sohu, Phoenix and so on are full of news. I come to your company to understand and try to use your service; The footer can be used to place your company's profile, culture, contact information, etc. It must be placed instead of leaving the footer idle. If customers like your services, how to contact you and trust you are all here. Believe me, please don't waste your efforts to put your contact information and company profile in the main and prominent position. Just ask: how can a customer contact you when they don't even look at your services and products. Ask again: You are all looking for someone in the industry to help you become bigger and stronger, not because he has a business card and name, but because his skills and services are appreciated by you. You should make this order clear. 2、 Solid infrastructure The more basic, the more important! Please believe this sentence, because the future work of your enterprise will be carried out on this basis, which is the infrastructure for the development of enterprise Internet. The foundation of enterprise website mainly includes the following three points: domain name, space and program. The domain name should be short and easy to remember. Try to give priority to the COM suffix, and try not to exceed 6 characters in the subject part. Even if you have to spend a sum of money to buy the domain name, don't be distressed. Choose a reliable space. Never buy a space for hundreds of people to save money. Try to use independent IP. In terms of procedures, don't just start building a website at a free online DOWN, choose well-known enterprise programs, and definitely purchase authorization. This is respect for other enterprises as well as for yourself. Every detail is carefully selected, which is respect for oneself. In China, paid items cannot guarantee service and quality, let alone free items. 3、 When to make profits and about promotion This question is inevitable, and no one will do things for free for a long time without reason. Before asking this question, please ensure that your infrastructure is solid, and your mentality is harmonious rather than eager for quick success. Please don't be difficult for your employees. Even if your company spends money on promotion, it may not produce benefits, let alone treat your employees as robots. This is what I see too many company bosses. In their eyes, website promotion is SEO, and SEO is constantly sending out the chain, and they constantly ask their subordinates: When can I get on the home page? When can I be the first? No one can guarantee this problem, including Robin Li. Please wait patiently and trust your employees, because every effort is a step of success, and every connection is a cornerstone of home page ranking. Even if your employees can only send to the outside chain, please respect and trust them, because any quantitative change will lead to qualitative change. If your ranking is not on the home page and your traffic has not reached the expectation, it is because of insufficient time and accumulation. If you can't wait, you can use bidding and other advertisements. If money can solve everything, I believe you don't need to hire employees. Money is the least valuable. The time and energy paid by your staff is your real wealth. 4、 Do your website with a preaching and pious heart Don't force your employees to create benefits for you and become famous for you. These things are not just for you. They are owned by long-term accumulation and precipitation. Don't look at Internet companies as if they are getting rich overnight. This is not lottery, not gambling, but operation. They are very committed and pay back. This is an irrefutable truth in any industry: one minute on the stage, ten years off the stage. I still remember the words of the boss of my former work unit that we should spend one year to build a facebook in the industry. I don't know where he heard about this. He also told me how much wealth a college student has and how well he has built this website in half a year. I really want to tell him that Facebook has been operating for several years, at least five years. Websites, especially e-commerce, cannot provide physical goods or face-to-face services. You can only provide users with knowledge and experience, help users to solve their doubts without leaving home, learn about industries they are not familiar with, and provide users with free, correct and timely advice. The reason why Ma Yun is great is that he has helped more enterprises and individuals to complete transactions through the Internet, rather than the wealth he has accumulated. This article was published on Beijing website production Company Shangpin China //ihucc.com/
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