How to treat seo black hat technology - improving seo optimization technology
Source: Shangpin China |
Type: website encyclopedia |
Time: April 22, 2012
Beijing website construction Company Shangpin China（ ihucc.com ）: First of all, let's make a serious statement. What we said here is "Let novices learn the black hat principle", which is not to let everyone really apply it, but to learn from others' ideas and be flexible!
Believe in everything SEO website optimization My friends, when entering this industry, they always listen to such advice as "SEO must not be black hat!" "Black hat is a disgusting behavior in the SEO industry". The author is also a newcomer to SEO step by step (although he is still a newcomer now), and like everyone else, he is diligent in sending out links and writing original articles every day, thinking that this will be recognized by search engines and given good rankings. However, when you work hard to create original articles, they are collected by a website with a higher weight than you, and the articles are married to others; When you have worked hard to make a white hat, but have one or several black hats on your head, how painful that feeling is.
"Learning SEO doesn't need any code foundation, just understand simple HTML, and can type and post articles" I laughed when I saw such an advertising tutorial. I don't know how long an SEO who doesn't understand code can stay in this circle. "Learning SEO only needs to be original+external chain every day, and don't be a black hat". When I heard this, my brother laughed, not to mention how boring it is to be original+external chain every day. Besides, you think that if you are original+external chain search engine every day, you won't be able to get rid of it? Maybe Aunt Du Niang will wash you away one day. I can only say that if you want to improve your SEO technology, it is necessary to be able to read and change the code, understand the basic laws of search engines, and guess their algorithms! And learning black hat SEO is an inevitable stage for SEOer to advance!
Later, the author began to study some black hat techniques, and found that the so-called black hat is not completely non-technical "keyword stacking", "keyword hiding", "bridge page and door page" (that method is not good). Some black hat techniques are extremely ingenious. It can be seen that the person who can come up with these techniques must have a good understanding of the search engine algorithm rules, and this person is often the real white hat+black hat SEO expert.
To give a simple example, a new website wants to be a popular keyword, which is basically impossible for ordinary SEOER. Why, first, the website is new, and the age of the domain name is hard! The new station must pass the test of sandbox and accumulate weight over a period of time; Second, if you don't do a stand group sprocket to bring this website, you can be sure that there will be no way to create a hot keyword for a long time. Strictly speaking, stand group and sprocket belong to the gray hat strategy between black hat and white hat, and their investment is also a certain problem. How should a novice improve? It's impossible to be an outcast and a long tail every time you do a stand. It's obviously not challenging. So the only way for a novice to become an expert is to understand Black Hat and learn its principles.
It can be seen from the initial "title keyword stacking" that the higher weight of title in the search engine algorithm has been used to magnify, so as to get a better ranking; Up to now, the strategy of mass delivery or station group on the external chain is nothing more than to amplify some conditions such as "the number of external chains" and "the quality of external chains", and the strategy of hanging black chains is obviously to amplify "the quality of external chains" and "the weight of websites". These are the categories that White Hat must understand, but they are magnified infinitely and become Black Hat.
The so-called black hat is both mysterious and simple. As we all know, search engines have their own set of ranking algorithms and rules, which are composed of N factors, such as the number of external links, originality, cumulative weight of websites, traffic analysis, etc. For simple understanding, let's call these factors condition 1, condition 2... condition N. Then the algorithm formula of the search engine can be simply written: ranking=condition 1+condition 2+...+condition N. Of course, this is a simple way to write. It is easy to see that the ranking of a word is a comprehensive performance of a considerable number of conditions. Well, according to the limit principle, under the same condition from condition 2 to condition N, if condition 1 is close to infinity, haha, then the ranking is obviously high. The so-called black hat is simply to magnify one or more of the above conditions infinitely to idealize the results.
Understanding the principle of black hat can also help SEOER avoid "entering the minefield by mistake" in future work, which is also the benefit of learning black hat. The so-called "existence is reasonable", objectively speaking, black hat is hated by SEOER, but it does promote the development of search engines. And finding out algorithm vulnerabilities to get rankings also fully reflects that those black hat SEOer technologies are not only at the stage of "writing original" and "sending out the chain". These people are likely to be code experts and SEO experts. These black hat principles are what novice SEOs really need to learn to advance, rather than blindly using black hat without knowing why. This article was published by Beijing website production company Shangpin China //ihucc.com/
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