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How to optimize long tail keywords Long tail keywords cannot be ignored

Source: Shangpin China | Type: website encyclopedia | Time: April 23, 2012
        Website production The company still sells in China: Long tail keywords can bring traffic and popularity to websites. Webmasters who have been websites for a certain time should consider that long tail words are indeed a wealth that can not be underestimated in the current website rankings, and webmasters often ignore them in the process of developing their own websites SEO website optimization The importance of long tail words. One of my websites has brought more traffic to the website every day than the main keyword because of its good long tail words (www.sino web. net). I would like to share some optimization methods for my website's long tail words. I hope webmasters can pay attention to the key words of long tail.

        First, the title of the long tail keyword is the top priority

In the optimization process of long tail keywords, the title can be said to be very important, because it plays a key leading role. A good title is an important factor to attract spiders. Webmasters should work harder in this regard. Long tailed words are generally more willing to use single "words", so the title should be coherent, accurate and short. Here are four important considerations:

Simple and clear, long tailed words should preferably be on the left and must have clear directionality. At this point, everyone should pay attention to not marking multiple words in a topic. The best situation is that each article has only one long tailed word, which must be very clear, so that people know what you want to focus on. The title must be controlled in length, and generally should be less than 20 words. The content of the title must be written around the center of the long tailed words. It cannot be written randomly without a center.

　　 Second, find out the "appropriate" long tail keywords

As we all know, there are at least dozens of long tail keywords after the main keyword. If there are many, it is possible to have hundreds of them. In this case, how to choose the most appropriate long tail words? When doing this, we should first find out the weight of our website, and it is very important to make a general number of long tailed words. We should first get the keywords we need through various means. After getting the long tail words, we should go through a series of typesetting, check the index clearly, and filter according to the weight of the website itself. What is needed and what is not suitable are all important issues for long tail words.

        Third, optimize the internal chain reasonably

The optimization of the internal chain is of great help compared with the ranking of long tailed words. Here are some suggestions for your reference: platitudes, the title and content must make enough efforts. In addition, you can use the text tracing spiral scheme to optimize. The specific operation method of this scheme is:, If the content on your website is "Where is the most interesting place in Beijing. You can set up a long tail word area on the home page. By doing so, the search engine will give a high score to the long tail words, so that the ranking of the long tail words will certainly improve.

　　 Fourth, there should be enough original content

No matter when, content is the most critical, that is, it is also applicable to long tail keywords, and more important. Good content will make Baidu give higher scores, which will make Baidu friendly to the website and improve the ranking of the website.

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