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SWOT analysis before website optimization determines website success or failure

Source: Shangpin China | Type: website encyclopedia | Date: June 28, 2012
The initial stage of SEO is often challenging, and the idea of starting the project immediately is also very tempting. But take some time to design before execution seo I can draw a conclusion from these strategies. It will be of great benefit in the long run. Build a solid foundation, ability to move towards the victory of seo victory road.

A classic course of business school is SWOT analysis - identifying the strengths, weaknesses, opportunities and threats faced by enterprises or projects. Integrating enterprise asset evaluation and historical tracking data (as well as access analysis) can yield a convincing analysis of your organization and related markets.

Identifying advantages is usually relatively simple.

Which traffic sources are good for you Website production Or does the enterprise work?

What projects/assets/partnerships have a positive impact on traffic and revenue targets?

Which content blocks or types bring high traffic and ROI?

What changes have been made that have significant value?

More wise honesty and courage are needed:

What content brings little search/access traffic?

What changes that were supposed to have positive results didn't work?

Which traffic sources are bad?

What projects/assets/partnerships are underutilized?

As well as the areas that have not yet been developed: for opportunities, comprehensive analysis should be combined with strengths and weaknesses. You should find that it is good but there is still room for expansion.

What projects/ideas that you have thought of but have not yet developed or verified can bring significant positive impact?

Provide more value. Which current sources of high-quality traffic can be expanded.?

Which single thin ring energy-saving improvements?

Or which modifications of the website that can be more strictly implemented to obtain more benefits have positive results? Can these changes be applied to other fields.?

What other feasible and valuable potential new markets or new content can be expanded?

What new content or new link sources have not been developed?

It is the most challenging task to make a frank assessment of your own weaknesses and the strengths of your competitors and determine the threats. Need to think creatively. Also consider the macro events that may change your website and the company's future:

Which market competitor (or other enterprises in similar markets) is stronger? How to achieve this disadvantage area?

What changes in human behavior, Internet use or market conditions will dramatically affect your business/website?

Which competitor in the field wins the most? How? What are the intersections with your business/customers?

It will pose a threat to your enterprise. Is there any new company in the same type of industry that has achieved great success in its strategy? If his market replicates his success.

One of the most valuable things is to do SWOT analysis from the perspective of online marketing and SEO. If you haven't analyzed from a comprehensive perspective, for an organization that is ready to invest resources. You may become a runner off track - it will end soon, but where did you run?
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

4. If it infringes your legitimate rights and interests, please contact us in time, and we will delete the relevant content at the first time!

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