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SEO optimized website construction needs to be user oriented and search engine oriented

Source: Shangpin China | Type: website encyclopedia | Date: July 18th, 2012
Point 1, website content

about Website construction The content should also be logical. Segmentation and bold should be clear. It is recommended to use H1, H2 and H3 labels to divide paragraphs logically. H1 is usually used as the title of the article, H2 is used above the section title, and H3 is used for the subtitle; H4, H5, and H6 are used in smaller titles. Although they have little effect, they are also normative, which makes it easier for users to get lost and read them completely.
SEO optimized website construction needs to be user oriented and search engine oriented

current SEO Most of them will have a standard to judge the quality of articles, and the number of words should not be less than 300 or 400 words. If a topic/keyword can be clearly described in a few simple lines, is this description really valuable to visitors? If it can be described clearly, is it comprehensive enough? Search engines won't believe it, nor will we. Therefore, only web pages containing a large amount of relevant content will be regarded as valuable information sources by search engines. It is better to insert pictures, videos, sounds and other content into articles.

The keywords of website content should not be all bold. Some novices like to bold keywords, thinking that it is conducive to optimization and ranking. Other search engines will think that it is intentional behavior, so no points will be added. Just bold the title, and the rest depends on the situation. The anchor text in the article should not be linked to the home page, which is meaningless. Recommend a link, and it should be relevant.

We all know that nowadays, although electronic media has taken the place of many paper-based media, we cannot deny that it is more comfortable to read on paper. Therefore, in order to make it as convenient as possible for readers who use electronic products to read, the content should be written with more attention to ease of reading, such as controlling the length of paragraphs and avoiding long sentences. The author usually likes to limit a paragraph to about five or six lines, so that readers can read more easily.

Point 2. Browser compatibility

Many novices only use one browser to test their websites, but they ignore too many browsers with different versions and different cores. However, when users open their websites in other browsers, the websites are horrible. Different browser types or versions usually display different web pages, that is, browser compatibility. This is a very important issue, I8-I9 browser is mostly used abroad. In China, some are even using E6. The current GHOST system installation is all I6 browsers. Some web pages display normally in I8 and are very beautiful, while in I6 they are very ugly. Therefore, it is very important to write compatible CSS code. There is a software that is very suitable for web designers. It is called IETEST software. You can search it, and the download address is not provided here, Baidu has a lot of functions. This software can simulate the display effect of different IE versions on the machine.

Point 3, the bottom of the website

Generally, each page of a website has a head and a tail, which is the common part of each page. For such a footer, I can only say that it is far from delivering more effective information, because it has a low degree of attention, but it is sometimes necessary. When users browse here, if they want to return to other pages, such as the home page, or the top of the page, Or you want to contact a novice, or you want to collect and share websites. Personally, I think it is necessary to include links to main columns at the bottom of the page (at least the home page), links to contact us, social buttons (recommend Baidu sharing tools, JIATHIS), back to the top, etc. This allows readers to know what they should do when they read the bottom of the page, rather than just closing the page and leaving the site. This not only increases the stay time of the page, but also reduces the site bounce rate, which is beneficial to search engines.

The text at the bottom of the website is called template text, which is not recommended too much, because every page will contain this page, but the similarity of each page will be greatly increased. Do not have anchor text links to your home page, which is called back chain.

Point 4: Share with netizens

If your content is attractive enough, how can you make it spread faster, let more people know, and be willing to help you promote it? What is said here is that as long as the quality of your article is very valuable, your readers will be more willing to recommend it to friends. This is why social networking sites are so popular nowadays. Therefore, you need to add a social button below the content. These buttons don't need to be gorgeous, but at least they should be clear and clear, so that users can easily distinguish them. It is best to see these buttons when users clap their hands and praise them, and then share them or collect them. Traffic, repeat customers are slowly increasing.
This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
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