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A complete set of SEO workflow from website establishment to profitability

Source: Shangpin China | Type: website encyclopedia | Date: July 20, 2012
Website construction The company Shangpin China has been doing SEO for two years, and gradually formed a day of giving me SEO Workflow. I don't know whether other people have related SEO workflow, but I do. Today I will share my SEO workflow with you. If you have any questions, you can leave a message with me.

1、 Domain name determination

1. Find out as many domain names as possible that are quite relevant to the website content

2. Determine whether these domain names can be registered, and if so, we will do the next research

3. Determine whether the domain name has been used before and whether it has been punished. Some domain names, especially some good ones, are likely to be used by others. We need to be extra careful whether this domain name has been used before and whether it has been punished

A. How to check whether the domain name has been used

As long as it has been used, it will leave traces. Whether it has been included in the search engine site: www. * * *. com, and whether there is an external link in the Yahoo link: www. * * *. com. If there is a record, it means that it has been used before. It is also possible to query the pr value. As long as there is any record under the domain name on the Internet, it means that it has been used.

B. How to judge whether a domain name is punished

C. If the domain name is used, we all hope that it will not be punished, and we also hope that we have permission. But generally, this is not a good thing. How to judge whether a domain name is punished? Quite simply, whether the site has been included, whether the link has an external link, whether the link has an external link, and whether it has not been included, it is basically punished.

2、 Spatial determination

1. Choose your own website space

Choose appropriate space according to the size of website data, monthly traffic, programs, etc

2. The reaction speed of the test space The opening speed of the space directly affects the user experience, and also affects the content capture of the search engine spider

3. Whether the space is allocated with independent IP

Some spaces use shared IP, and one website in the space will be punished, and other websites will also be involved. We need to find a space that can provide independent IP, so that we will not be involved by other websites

4. Other websites in the space. Some other websites in the space are download stations, picture stations, game servers, etc. Such websites occupy space hardware resources. The speed of page opening is related to the hardware, which directly affects the space response speed. 3. Home page title, key words, and description.

1. Home page title, keyword, description Determine the home page title: website name - main keyword (1) Home page keyword: main keyword (3-4)
Homepage description: a smooth introduction to the website that contains the name of the website and all the main keywords, no more than 80 words.

2. Column title, keyword, description Determine column title: column name - website name

3. Determination of product title, keywords and description

Product title: product name - column name - website name Product keywords: product name - column name - website name Product description: a smooth product introduction with no more than 80 words including website name and product name.

4、 Keyword density of each page
The keyword density of English stations should preferably be 3% – 5%; The keyword density of the Chinese station should preferably be 2% - 8%. This is a small detail, but only by doing a good job in small details can we achieve faster success

5、 Article update details

1. Article publishing rules
The length of the article is 300-500 words; The article title should have a long tail keyword or main keyword, appearing once; Select one of the main keywords to appear 2-3 times in the article; The long tail key selects one to appear in the title (once) and the article (twice); The title must have long tail keywords;

2. Determine the originality of the article
Select a random part of the title and article to ensure that no duplicate is found in the search engine

3. How to find article resources
Through translation, those who understand the same language can write it in their own words; Self translation in different languages or translation software translation, checking the originality of articles

This is an important part. I can't explain it clearly at the half time meeting. I will introduce it in detail in the future. I won't talk about it here. But the outer chain must pay attention to diversity.

7、 Seo website data analysis

1. Basic statistical data

Daily ip Daily pv snapshot Alexa includes external link pr

Main keyword ranking column keyword ranking

2. Analyze the data to see whether the basic data has increased or decreased significantly.
Under normal circumstances, all data will increase or decrease
Find out the reason and make corresponding adjustment

8、 User habit survey (taking foreign trade industry as an example)

This is a continuous work. One is the website user experience, and the other is the user's buying habits. This is conducive to our increasing traffic conversion rate. This requires detailed data analysis to determine the accuracy of the data

1. Website user experience

2. Users' buying habits
This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

4. If it infringes your legitimate rights and interests, please contact us in time, and we will delete the relevant content at the first time!

Contact: 010-60259772
E-mail: [email protected]