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SEO outer chain construction _ indispensable friendship link

Source: Shangpin China | Type: website encyclopedia | Date: July 21, 2012
The outer chain is Website construction An important part of. External chain promotion methods mainly include: friendship links, forums, blogs, encyclopedia websites, question and answer websites, classified information websites, contributions, website navigation, etc. Among many promotion methods, friendship links are the most important. A website can not have other external promotion methods, but it must not have friendship links. Without friendship links, it is difficult for a website to have a good ranking, or in other words, it has good friendship links. Even if there are few links left in other ways, the website can also get a good ranking. Friendly chain is the leader of the external chain. In the long run, a good friend chain tops thousands of other external chains.

1、 Three characteristics of friendship link
Friendly link is conducive to improving the search ranking and weight of website keywords. The high PR friendship chain can also promote the PR of the site, so the friendship link is SEO An essential factor in.

1. Stability Every day, we constantly publish the external chain on other platforms, look for external chain platforms, and constantly post replies and write articles for anyone
They are tired, and the effect is not good. The friendship links are relatively stable. Once we get the friendship links, they will have a great impact on our website. We don't need to post and reply every day.

2. The relevance of the external chain will affect the ranking of the website. Friendly links have relevance, so the relevance is that there is intersection between the two, and both take what they need from each other, which can better enhance the authority of keywords. Relevance is also the most important feature of a friend chain. When we look for a friend chain, if there is no relevance, its role will be greatly reduced.

3. Reciprocity Reciprocity can also become nepotism. You are good for me, and you are bad for me. This is the Friendly Chain. Mutuality is a star feature of the Friendly Chain. This feature, in particular, can help our site grow and can also make our site bog down.

2、 Look at the third link of exchange
 1. It is important to see the update speed PR, but PR is not the most important. We all hope that we can exchange links with relevant websites with high PR, but when we choose friendship links, we should not only look at the PR value, but also look at the update speed of the website. A new site with high content quality and timely updates is worth doing even if its PR is 0. Because its PR value has a lot of room for improvement. Even if PR=5, a site does not update for a long time, and the snapshot also stays long ago, so this site has no link value and is not high.

2. It is not a good thing to see the number of friend chains of the other party. When we exchange friendship links with the other party, we should pay attention to the number of friendship links exported from the site. If the other party has more than 50 friendship links, it is unnecessary to do so, because this site has little help to the PR of the site.

3. See the other party's means of obtaining PR
High PR, a small number of exports, but really illegal websites, such links can not be exchanged, because our site will be affected by nepotism. So we also need to see how the other party can obtain PR and links. If their PR promotion is obtained by the cheating methods of life black chain, dark chain and PR hijacking, which are easy to be killed, then we should directly ignore such sites.
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