How to build a featured website
Source: Shangpin China |
Type: website encyclopedia |
Date: August 11, 2012
As the supporting point of the network world, the website is the focus of people's attention: the government uses the website to publicize its own policy program, and increasingly becomes a direct bus to communicate with the people; Enterprises use websites to promote their image and tap unlimited business opportunities; Individuals use websites to show their personality and create a bridge to communicate with each other. More and more people want to own websites and open up a world in the online world. How to design an excellent website? On this issue, people have discussed a lot and can discuss a lot. In addition to the rapid development of network technology, it is difficult to put forward an absolutely authoritative and correct design idea. According to past experience and my own ideas, I summarized the following ideas: As a network of support for the web site in the world, but also people concerned hot: the government used website propaganda their platforms, increasingly become the through train communication with the people; Enterprise use website propaganda his image, mining the unlimited business opportunities; Personal use website show individual character style, create each other's bridge of the communication. More and more people wish to have a web site, open up the network in the world of a slice of heaven and earth. How to design a good website? On this question, people to discuss a lot of, can discuss the contents and many, together with the rapid development of network technology, it is difficult to put forward a absolute authority and the correct design idea, based on past experience of his thoughts and summarized the following a few ideas:
1、 The theme of the website localization and names
The theme of the website is also the theme of the website, Beijing Website Design Start with the first problem. The website has a variety of topics. As long as you think about it, you can make it. There can be thousands of subjects. So many subjects, how to choose? The following principles shall be followed: The theme of the website is the subject of website, Beijing website design began the first meet problem. Website various themes, full of beautiful things in eyes, as long as wanted, you can take it produced. Subjects can have thousands of kinds of. So many subjects, how to choose? The principles of the following:
1. The biggest feature of a website with a small and refined theme is that it is new and fast. At present, the most popular personal homepage is updated every day or even every few hours. The latest survey results also show that "theme stations" on the Internet are more popular than "Wanquan stations", just like specialty stores and department stores. If I need to buy something in one area, I will definitely choose specialty stores. Subject to small and fine web site that the biggest characteristic of new and faster, at present the most popular personal homepage is updated every day even updated once a few hours. The latest survey result also shows, on the network "theme stand" than "sure-fire stand" more popular, like stores and department stores, and if I need to buy a hand things, will choose only buy store.
2. The best theme is the content you are good at or like. Your interest is the power to make websites. Without enthusiasm, it is difficult to design and make excellent websites, so that you won't feel bored or powerless when making. Is your best subject at or the content of the love interest is making the power of the web site, no passion, it is difficult to design a good website, so in production, don't feel bored or ambition.
3. If the theme has been determined, you can give the website a name around the theme. The website name is also a part of the website design, and it is a key element. As in real life, whether the website name is upright, loud and easy to remember has a great impact on the image and promotion of the website. My suggestions are: 1. The name should be correct; 2. The name should be easy to remember; 3. The name should have characteristics; 4. It should be suitable for SEO 、UEO。 Don't abuse or subject matter too high if theme has identified target after, it can be subject to a website on a name. Web site name, is also part of the web design, and it's one of the crucial factors. As in real life, the web site name is upright, loud and clear and easy, of the site's image and promotional also has very big effect. My advice is: 1, the name is 2, to name to want to remember 3, 4, to name a characteristics should be suitable for SEO, UEO.
2、 The CI website localization image
CI (corporate identity) means unifying the image of an enterprise through vision. An outstanding website, like an entity company, needs overall image packaging and design. Accurate and creative CI design can achieve twice the result with half the effort in website promotion. The specific methods are: The so-called CI (corporate identity), meaning through the visual to unified enterprise image. An outstanding website, and entity company, need to be the whole image packaging and design. Accurate, creative CI design, website promotion have twice the result with half the effort. The specific methods:
1. Designing a website logo is just like a trademark. A logo is a concentrated reflection of your site's characteristics and connotation. Seeing a logo will remind you of your site. Web design mark (logo) as trademark, the sign is the characteristic and the connotation of your site embodiment, saw signs so everyone associate with your site.
2. The first impression of designing a website's standard color website comes from visual impact, and determining the standard color of the website is a very important step. Remind us to pay attention to the reasonable collocation of colors. Web design standard colour to web site the impression from visual impact, sure web standards is quite important step color. Remind a bit to pay attention to colorific reasonable collocation.
3. The standard font of website design is the same as the standard color. The standard font refers to the unique font used for logo, title and main menu. Web design standard font and standard colour, standard font that is used for mark, title, the main menu of the special font.
4. The design of website slogans can also be said to be the spirit and goal of the website. Use a sentence or even a word to summarize. Similar to the advertising sentence in real life. Web design publicity slogans also say, is the spirit of the site, the goals of the web site. Use a word or even a word to highly generalization. Similar ads gold in actual life sentences.
3、 Determine the column of web site
Building a website is like writing an article. You should first draw up an outline, so that the article can have a clear theme and level. If the structure of the website is not clear, the directory is numerous and jumbled, and the content varies from east to west. As a result, not only did the visitors get confused, but it was also quite difficult to expand and maintain the website by themselves. After the theme of the website is determined, and a lot of relevant information has been collected and organized, but how to organize the content to attract netizens to visit the website? The essence of a column is an outline index of a website, and the index should clearly show the main body of the website. The general arrangement of website columns should pay attention to the following aspects: Build a web site like to write an article, the first to draw up the outline, the theme can clear, clear hierarchy. If the structure of the website are not clear, possibly directory, content east a cake of west a piece. The results not only your visitors see more confused, expanded and maintenance of website is difficult. The subject of website is determined, and collect and organize many relevant data content, but how to organize the content to attract users to browse the web site? The essence of the column is a website of the outline of an index, the main body of the site should be clearly displayed. General website column arrangement should pay attention to the following aspects:
1. To on track4
Classify your topics in a certain way and make them the main columns of the website. The number of theme columns should take an absolute advantage in the total columns. Such a website is professional, the theme is prominent, and it is easy to leave a deep impression. Will your theme according to certain method classification and use them as the Lord of the web column. The number of columns in the overall theme of the column to dominated, such a web site the significant professional, the subject is prominent, easy to give a person leave deep impression.
2. Set up the latest update or website guide column Set up recently updated or website guide columns
The purpose of setting up the "Recent Updates" column is to take care of frequent visitors and make your home page more humane. If the homepage has large content and many levels, and there is no search engine on the site, setting up the "Guide to the Site" column can help new visitors quickly find the content they want. Set up "recently updated" column is to take care of the visitor often, let your home page is more humane. If your home page content huge, level is more, and no stand inside the search engine, setting, "this site guide" column, can help quickly find they want to symbolise the content.
3. Set up two-way communication columns such as forums, message books, mailing lists, etc., which can let visitors leave their information. Can set up the column of bilateral exchanges such as BBS, guestbook, mailing list, and can let your visitors leave their information.
4. Set up download or FAQ column Download or set up the common problems answer columns
The network is characterized by information sharing. If you set up a data download column on your home page, it is convenient for visitors to download the required data. In addition, if the site often receives letters from netizens about certain issues, it is better to set up a column to answer common questions, which will not only facilitate netizens, but also save more time. The characteristics of the network is sharing information. As in your home page set on a material download columns, facilitate visitors download material. In addition, if the site often receive certain aspects of the problem about the letter, the best set up a common problem answer column, which is convenient for the net friend, also can save yourself more time.
4、 Determine the directory structure of a web site
The directory of the website refers to the directory created when you created the website. For example, when creating a website with frontpage98, the root directory and images subdirectory are created by default. The quality of the directory structure does not give much impression to the visitors, but it has an important impact on the upload maintenance of the site itself and the future expansion and migration of the content. Here are some suggestions for establishing directory structure: Web directory is to point to a website you when the directory to create. For example: in a web site frontpage98 when the default set up the root directory and images (store pictures) subdirectories. Directory structure is good or bad, it is not for your visitors what too big feeling, but for the site itself upload maintenance, the content of the future expansion and transplantation has important effect. Below is a list of some of the Suggestions established structure:
1. Do not store all files in the root directory, which will cause confusion in file management Don't put all the files are stored in the root directory, can cause file management confusion
You often can't figure out which files need to be edited and updated, which useless files can be deleted, and which are associated files, affecting work efficiency. In addition, the upload speed is slow. The server usually creates a file index for the root directory. When you place all files in the root directory, even if you only upload and update one file, the server needs to retrieve all files again to create a new index file. Obviously, the larger the number of files, the longer the waiting time will be. Therefore, try to reduce the number of files in the root directory. You often do not clear which files need to edit and renewal, which useless files can be deleted, which is linked to the file, influence the work efficiency. In addition, upload speed. Server will generally for the root directory to establish a file index. When you put all the files in the root directory, so even if you only upload update a file, server also need to put all the files to retrieval again and create a new index files. Obviously, the greater the amount documents, wait for the time will be the more long. So, as far as possible to reduce the number of storage root directory.
2. Create sub directory according to column content According to the content column establish subdirectories
To create a subdirectory, first click the main menu column. For example, enterprise websites can establish corresponding directories according to company profiles, product descriptions, prices, online orders, feedback contacts, etc. Other secondary columns, such as what's new, have more friendship links and can create independent subdirectories if they need to be updated frequently. And some columns that are highly relevant and do not need to be updated frequently, such as: about the site, about the webmaster, site experience, etc. can be merged into a unified directory. All programs are generally stored in a specific directory. For example, CGI programs are placed in the cgi bin directory. All content to be downloaded should also be placed in a directory. The establishment of the directory, according to the main menu first established columns. For example: enterprise sites may according to company's introduction, product introduction, price, online order, such as the establishment of corresponding feedback contact list. Other secondary columns, similar to what 's new content more, connect, friendship needs to be updated frequently can establish independent subdirectories. And some strong correlation, don't always need to update the columns, for example: about this site, about the webmaster, etc can be combined on site through a unified directory. All the programs are usually stored in specific directory. For example: CGI program in CGI-bin directory. All need to download content also had better be put in a directory.
3. Create an independent images directory under each main column directory Each column in the directory is the establishment of an independent images directory
It is most convenient to establish an independent images directory for each main column. The images directory in the root directory is only used to put pictures of the home page and some secondary columns. Each column for the Lord set up a separate images directory is the most convenient management. And the root directory of the images are just used to put home page directory and some minor column picture.
4. The level of the directory should not be too deep Directory level not too deep
It is recommended that the level of the directory should not exceed 3 levels, which is convenient for maintenance and management. Directory of the proposal is not more than 3 layers level, convenient maintenance and management.
5. Do not use Chinese directory Don't use Chinese directory
6. Don't use too long directories Don't use a long list
5、 Determine the link structure of the website (Sure web link structure)
The link structure of a website refers to the topological structure of links between pages. It is based on the directory structure, but can span directories. There are two basic ways to establish the link structure of a website: Web link structure is to point to page links between the topological structure of each other. It is based in the directory structure basis, but can cross the directory. Website link structure has two basic ways:
1. Tree link structure Tree link structure
Similar to the directory structure of DOS, the first page link points to the first level page, and the first level page link points to the second level page. When browsing such a link structure, one level enters and one level exits. The advantage is clear organization. Visitors know where they are and will not get lost. The disadvantage is that the browsing efficiency is low. When a sub page under one column goes to a sub page under another column, it must go around the home page. The directory structure of a similar DOS, home page links to level 1 page, level 1 page links to level 2 pages. This link structure browsing, YiJiJi into, YiJiJi exit. The advantage is a clear and organized, the visitor clear know what position, not "fan" way. Defect is browsing low efficiency, a column of the child pages to another section of the child pages, must by the home page.
2. Star linked structure Star shaped link structure
Similar to a web server link, each page has a link to each other. The advantage of this link structure is that it is easy to browse and you can reach your favorite page at any time. The disadvantage is that there are too many links, which is easy to make the visitors lose their way, and they can't figure out where they are and how much content they have seen. Similar web server link, each page have established a link between each other. This link structure is the advantage of browsing convenient, can arrive at any time you like page. Defect is links too much, easy to make browsers get lost, do not clear himself in what position, see how much content.
These two basic structures are only ideal ways. In actual website design, these two structures are always mixed together to achieve ideal results. A better solution is to use a star link structure between the home page and the first level page, and a tree link structure between the first level and lower level pages. The two basic structure is the ideal way, in the actual web design, will always be the two structures using mixed up, which is the ideal effect. Good plan is: home page and level 1 page with star shaped link between structure, level and at all levels between the page with tree link structure.
6、 The overall style of the web design
Style is abstract, which refers to the comprehensive feeling of the overall image of the site to the visitors. This "overall image" includes CI (logo, color, font, slogan), layout, browsing method, interactivity, text, tone, content value, significance, site honor and many other factors of the site. How to establish website style? We can take the following steps: Style (style) is abstract, it is to point to the site's overall image to the visitor's comprehensive experience. The "overall image" includes the site's CI (symbol, colors, fonts, slogans), page layout, browsing way, interactivity, text, tone, content value, the meaning of existence, honor and so on many factors site. How to set up the site style? We can share such several steps:
1. Make sure that style is based on valuable content. A website with style but no content is like a bag of embroidered pillows, like a arrogant but illiterate person. You must first ensure the quality and value of the content, which is the most basic. That style is built on a value on a web site content has no style and content, like embroidered pillow a pack of grass, like a character arrogant but couldn't read. First you must ensure that the quality of the content and value sex, this is the most basic.
2. You need to thoroughly understand what impression you want the site to give You need a thorough make clear oneself hope site gives the impression of What?
3. After clarifying the impression of your website, you began to work hard to establish and strengthen this impression In clear your own web site after impression, began to establish and strengthen this impression.
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