Beijing website construction - what do you need to know to make a good plan?

Can you find that in the past two years, the voice of criticizing product homogenization has become weaker and weaker, not that products are no longer homogenized, but that more and more product people have entered the stage of application innovation from the stage of product innovation.

More attention is paid to the selection of existing product schemes and application design, and micro innovation and micro revolution in application are focused to achieve relatively good results.

In terms of registration and login, except for some special products, most products don't need to be differentiated any more. More often, we need to consider how to apply the existing scheme, whether to choose a third-party account for login, choose a mobile phone number, or bind a mobile phone number after login.

As we deepen our understanding of the product, we will find that the product scheme is independent and relatively complete. Taking the login registration as an example, it has nothing to do with the product. It exists independently. We can choose from multiple login registration schemes. Each scheme is relatively complete.

When we observe a set of product plans, we need to look at three contents to separate the plan from the target product completely. We need to judge the advantages and disadvantages of the plan. There is no near perfect plan. All plans have their own advantages and disadvantages.

If you want to understand the plan, you must first understand the product of the plan and consider it for the user. You need to observe all the actions of the customer. For example, when you talk about a point of the plan, what kind of actions the customer has on this point, and have a sense of empathy,

When we have clearly locked the solution, that is to say, we have decided to do a certain requirement, we can judge the type of the requirement, whether it is simple, complex, or linear.

Users will only spend a little time reading most of the pages, looking for words or phrases that can attract our attention. Of course, there are exceptions, such as news stories, reports, or product description pages, and users will go back to read them.

The reason is that it is difficult to find the best solution, it takes a long time, and the efficiency of satisfying the solution is higher. Making a wrong choice on a website usually results in clicking the return button several times, and it is useless to spend energy on making the best choice. It is better to check the first page you guessed, and never go back.

The last sentence: to make a good plan requires empathy, not glass heart

This article comes from Shangpin China: Beijing website construction