Key to the success of enterprise website construction (see)
Source: Shangpin China |
Type: website encyclopedia |
Time: November 14, 2012
Foreign trade is different from industry, vertical portal and e-commerce Beijing website construction , SME website construction is developing in two directions. One direction is to focus on small companies that are just starting up. It is against this background that intelligent website building and finished websites are welcomed by many companies because of their affordable prices; The other direction is for SMEs with mature operations. In order to improve the corporate image and effectively assist sales, they have higher requirements for design and functions; We expect more professional companies to provide high-quality customized design and functional applications. However, they have one thing in common: no matter which direction they focus on, enterprises are increasingly demanding on the quality of website construction and production. Moreover, this exactness is not only reflected in the exquisite page art design, but also in the attention to detail functions, as well as the speed of website opening, the choice of domain names and website hosts. And companies that focus on enterprise website construction and website design, if they want to win the market and the future, they must focus on quality. Foreign trade is different from the industry, the vertical portal and e-commerce website construction in Beijing, construction of small and medium enterprises is in a two direction. One direction is focused on just started a small company, intelligent and finished website is in this context, due to affordable prices, many companies have been welcome; another direction is mature operation of small and medium enterprises, in order to enhance corporate image and effectively assist the sales, design and functional requirements of higher expectations; professional companies to provide high quality custom design and application. But they have one thing in common, both focus on that direction, enterprise website construction production quality are increasingly demanding. And this demands not only displays in the elegant page art design, also in detail functions care, as well as the site of the opening speed, domain name and web site hosting options etc.. And the focus of enterprise website construction and web design company, to win the market and future, but also in the quality of rivet foot.
Quality first: domain name selection Quality win a: domain name selection
Too many webmasters have written articles about the choice of domain names. The first principle of the choice of domain names is to be brief and easy to remember. We won't repeat it here. Instead, it analyzes the choice of domain name registrars and DNS choices for resolution. Many people think that the same international or national domain name, English or Chinese domain name, in which registration is not the same? In fact, the choice of domain names contains thousands of knowledge. You may still have fresh memories of the practice of Storm AV resolution. The root cause of nearly half of China's network congestion is that the DNS resolution server of Storm AV was attacked unknowingly. Even some domestic domain name resolution servers that focus on IDC products and services are often attacked, and every disaster will bring tens of thousands of websites inaccessible. Therefore, the choice of domain names, especially DNS, must be made by large companies that are good at quality. Even if the domain name registration fee is higher, it is worthwhile to stabilize the quality of website operation. There has been too much stationmaster wrote about domain name selection of articles, domain selection of nature to short enough for the first principle, we will not go into the details here. But in the domain name registrar selection, and analysis of DNS selection analysis. Many people think that is the same for all international or national, English or Chinese domain, where a register is not the same? In fact, the domain name selection contains thousands of knowledge. We may be on storm analytic practice in mind, leading to nearly half a China network jam phenomenon roots, lies in the storm DNS analytic server has suffered unexplained attack. Is the domestic focus IDC product service domain name server, often under attack, and each time the catastrophe will bring tens of thousands of websites are not accessible. So the domain name selection, especially the DNS option must choose in the quality of the Large Firm, even though some of the higher cost of domain name registration, in order to stabilize the website operation quality is worth.
Quality victory II: host selection Quality win two: host purchase
Like the domain name, the role of the host in the construction and operation of the website can not be ignored, and the website host is the cornerstone of the safe operation of the website. Despite repeated rectification by the Ministry of Industry and Information Technology, there are still a large number of server operators around the country, but the rest of them pay more attention to quality and service. However, despite this, there are still many website host operators, which give SMEs and some webmasters a headache, and they are suffering from poor products and services. The quality of the website host has become a barrier to the stable operation of the website. This barrier is not insurmountable, but the high quality and stability of the host requires more costs. For example, A5 webmaster and professional website construction company Pilotage Technology are the distributors of Wanwang hosts and domain name products. The same domain name, web site construction and operation of the host in the role can not be ignored, and web hosting web site is the cornerstone of security operation. Although after the ministry again and again throughout the duration of the treatment, still a massive server operators, just after the mighty wave crashing on a sandy shore left to pay more attention to quality and service. Nevertheless, there are still many websites host operator, let the small and medium-sized enterprises and partial stationmaster headaches, pain in enjoying the just passable products and services. Not open the slow, is frequent downtime, not attack, " Service Unvalueable " is often prompts, web site hosting quality has become the stable operation of the test site. This ridge is not impassable, but high quality high stability of the host need more cost only, such as A5 stationmaster net and professional website construction company pilot technology, is a network host and domain name products distributors.
Quality 3: page design Quality win three: page design
For the purpose of publicity and display, it should be said that the functions of most enterprise websites are similar, except for some conventional functions such as introducing companies, displaying products and promoting news information. Even with these seemingly conventional functions, each website construction company also has an established developed CMS system, and modular functions only need to be integrated. Enterprise website construction is more about design and has been implemented without dispute. For a customized website, the real value is more dependent on the design. Because of the low entry threshold and fast profit return, there are too many website construction companies in every place now. However, the fierce competition has made many network companies forget themselves and jump off buildings and take the road of copycat. The only thing that determines whether a website can play and deliver value is quality. Even if the price is low and the budget is low, the design cannot be ignored at least. Based on the show for the purpose, should be said that the vast majority of enterprise website features are similar, there are Introduction Company, product display and publicity information and some other routine functions. It is these seemingly routine functions, each website construction company is established is the CMS system, the modular function only need to integrate with. Enterprise website construction is more design, is an indisputable implementation. A custom development site, less 349 yuan more than 349 yuan, the real value is more dependent on the design of. Because of the low threshold of quick return, now every place has too many web site construction company. However, the fierce competition has made many Internet companies forget oneself, and jump off building hemorrhage copycat road walk. And determine the site can play and convey the value of only quality, even of low price and low budget or at least cannot be neglected in design.
Quality Winning IV: Program Optimization Quality win four: program optimization
Program optimization is different from search engine optimization, and its purpose is to make the website have a better user experience. For example, the opening speed, in addition to the domain name DNS response time and host response time, also accounts for a large proportion of programs. For example, in the application of marquee and js scrolling effects, if more than three scrolls appear in one application, the website loading and running speed will be affected. Now most websites are written with dynamic programs like asp/php. If the frequent read/write storage process is not handled properly, it will slow down the loading speed of websites, not to mention the emergence of some dead cycles. The standard and concise code should also be one of the purposes of website optimization. The simple and standardized code is not only conducive to website optimization, but also conducive to improving website access speed. Program optimization in search engine optimization, whose aim is to make the website have a better user experience. For example, open speed, remove the domain DNS response time and the host response, program also holds the very great proportion. For example, marquee and JS rolling of special application, if one has three or more rolling, will affect the site loading and running speed. Now the vast majority of websites are using similar asp/php dynamic programming, frequently read and write a stored procedure if handled improperly, it will slow down the site speed, not to mention a few dead circulation appeared. The normative and concise code should also be SEO for one purpose, concise code norms is not only beneficial for website optimization, but also conducive to improving the visit speed of website.
Quality Winning 5: Search Marketing Quality win five: Search Marketing
Whether it is exquisite design or perfect function, the website with high quality is finally for users to see. Therefore, user experience is an important criterion to test the success or failure of website construction. And the search engine optimization or let the website marketing function play to its heart's content is also the specific performance of a good user experience. For websites with user experience and search marketing as the fundamental purpose, the first thing is to do a good job in search engine optimization, so that users can find websites as easily as possible. In addition to search engine optimization, appropriate search engine keywords and brand promotion are also necessary. Marketing website construction also needs good marketing tools. Online customer service, traffic statistics and other small functional components are indispensable. In fact, not only search marketing, but also the application of other marketing methods requires high-quality websites. Whether it is fine or design, perfect function, and quality websites are ultimately to the user. Therefore, the user experience is the test site construction success or failure of the important standard. While search engine optimization or let the marketing functions of play is good, lifting experience specific performance. User experience and search marketing as a fundamental purpose of the site, the first is to do a good job in search engine optimization, let the user as much as possible to facilitate the discovery site. Removal of search engine optimization, appropriate search engine keywords and branding is a must. Marketing website construction, also need to cooperate with good marketing tools, online customer service and traffic statistics and other small function component indispensable. In fact, not only the search marketing, other marketing methods also need high quality website.
Only quality is the key! No matter what purpose the enterprise is based on to build a website, the ultimate purpose of website construction is to show users. A website with excellent quality is the best user experience. The website construction with excellent quality is reflected in details and all aspects. Only quality websites can better display the company's image and effectively convey the core concepts and values of the enterprise. From the perspective of website construction industry, the competition of enterprise website construction is not price, but value but quality and service. But quality is the key! Regardless of construction of enterprise production site is based on how the purpose, the construction site of the ultimate goal is for the user's eyes, a quality web site is the best user experience. At the construction site quality reflected in the details, but also is reflected in all aspects. Only a quality web site can better demonstrate the company's image, the effective transmission of core business philosophy and the pursuit of value. From the site construction industry point of view, construction site enterprises competition is not the price, but value but the quality and service. This article was published in Shangpin China UEO marketing website construction //ihucc.com/
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