Why should small and medium-sized enterprises build websites
Source: Shangpin China |
Type: website encyclopedia |
Time: October 12, 2013
At present, the competition of the market economy is no longer limited to the domestic market. With the opening of the door after China's accession to the WTO, all domestic large, medium and small enterprises are facing competition in the international market! No matter what kind of enterprise you are, you can't escape the baptism of "survival of the fittest" in the market economy. Modern enterprises have lost the protection of the original planned economy era and are forced to participate in this international market, whether you are willing or unwilling! At present, the competition of market economy is no longer limited to domestic, with open after China's accession to the WTO abroad, all small and medium-sized domestic enterprises are facing the competition of the international market! Whatever you do business, the same can not escape the market economy "survival of the fittest" baptism. Modern enterprises lose the protection of the planned economy era, the forced incorporation into the international market, whether you are ready or not!
At present, the main problems of SMEs are: low popularity of enterprises, unclear product personality characteristics, and inadequate external publicity, which lead to low market share of products and difficulties for enterprises to improve! For a long time in the past, the products could not occupy the proper market, and the sales were naturally not smooth, so the enterprises would inevitably be eliminated. Enterprise Website construction It has become a necessity for the development of e-commerce! Now the problem of small and medium-sized enterprises are mainly: enterprise visibility is not high, the product characteristics are not clear, coupled with the foreign propaganda are not in place, resulting in product market share is low, the enterprise has improvement hard! Long before, the product can not occupied the market, natural market not free, then the business will die out. Enterprise website construction has become a necessity in the development of electronic commerce!
Why should an enterprise set up its own website? At present, it has the following purposes: to establish an enterprise image on the network; Promote the products and services of the enterprise; Provide services and support for all kinds through the network; Develop e-commerce. Why an enterprise to set up their own websites. At present, there are following several objective: to establish a corporate image in the network; products and services to promote enterprise; through the network for various services, the development of electronic commerce support.
In addition to building an enterprise image, people will hope that the website can really bring some actual results to the enterprise, such as promoting the enterprise's products and services, helping the enterprise to contact users, etc. This can be said to be a step forward in the purpose of building a website. There are many practical examples of this: a small enterprise, several series, more than a dozen products, hoping to build a website to promote their products. This kind of website has relatively few updates. In fact, it takes advantage of the characteristics of the Internet, such as no borders, 24-hour online, and low cost. It is equivalent to building an online brochure, which is highly targeted, and the key is its publicity. In addition to establish a corporate image, people will hope the website can really bring some results for enterprises, such as the promotion of enterprise products and services, help enterprises to contact the customer and so on, it can be said that the purpose of a layer. The practical example of this is also a lot of: a small business, several series, dozens of products, we hope to build a website to promote their products. This site updates will be relatively less, it actually is the use of the network without borders, 24 hours online, the cost is very low, the equivalent of building an online brochure, the pertinence is very strong, the key lies in its publicity.
Marketing website construction The goal should be to develop e-commerce. China now has more than 200 million users connected to the Internet, which will grow even stronger in the future. To become one of them, you need to log on the Internet for them in order to show them that you are willing to serve them. Know that your competitors will do the same. Marketing type website construction purpose should be the development of electronic commerce. China now has about more than two hundred million of users access to the Internet, in the future will be stronger. One of them, but also to show them that you are willing to serve them, they need to on the internet. To know your competitors will do.
Build a business network. A large part of the business process is business interaction. Every shrewd businessman knows the importance of extensive contacts and contacts. You can easily and cheaply send business cards to thousands of people 24 hours a day on the World Wide Web. Construction of commercial network. A large part of the business process is the commercial intercourse. Importance of each shrewd businessmen have extensive contacts and contact. You can send the card to the tens of thousands of people in the World Wide Web 24 hours a day, which is cheap and easily.
Provide business information. What is business information? Think about advertising. What business do you operate? How to contact you? Where do you work? What special transactions do you have today? If you can let us know every reason why they should do business with you, we will certainly be able to make more business. With the website, you can do this. Provides commercial information. What is the business information to advertising. Your business what business how to contact with you where you work today you have any particular transaction if can let know they should have every reason to do business with you, it must lead to more business. Using the site, you can do it.
Transaction globalization. Transactions are globalized, but time cannot be all-weather. However, the website can serve customers and partners 24 hours a day, 7 days a week. Trade globalization. Trading in the globalization, but the time may not be all-weather. However, webpage surface can be 7 days a week, 24 hours a day, customer and partner service.
Develop international market. You may not know the postal service, telephone service and laws and regulations of all potential international markets, but you can start a dialogue with the international market with one webpage. Before going online, you should decide how to develop the international market, because the information published online will certainly bring international opportunities to your career. To develop the international market. Postal, telephone and regulatory system you may confuse all potential international market, but use a webpage to begin a dialogue with the international market, in to the Internet before you should decide how to develop the international market, because the information on the Internet, will give you the cause of international opportunities.
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