On the Mistaken Ideas of Marketing Website Construction
Source: Shangpin China |
Type: website encyclopedia |
Time: November 15, 2013
therefore Marketing website construction The first thing to do is to solve the search engine problem of the website, which can also be understood as search engine optimization. In marketing Website construction In the planning, search engine optimization is a basic and long-term work. It must start from the early planning stage of enterprise website construction, and must run through the production and post operation process of enterprise website. So there are some mistakes about marketing websites. Let's take a look. So the marketing type site must first solve the problem of search engine website, also can be understood as a search engine optimization. In the marketing type site planning, search engine optimization work is a basic and long-term work, from the initial planning stages of enterprise website construction must begin, production and post operation process and must be throughout the enterprise website. Then the myths about the marketing website have the points, we look at.
1. Technology and mode are means, not ends, and they all serve marketing results. Not all the latest and best technologies and models can be used by a website to achieve your effect. In addition to the waste of a lot of costs, what you get may be a nondescript thing. The website scheme is not only to propose new models or new technologies, but also to fully apply these new models and new technologies to the products that an enterprise can actually use to gain benefits, and truly help customers create value by using the Internet. Technology and pattern is the means, not the aim, they are for the service marketing. Is not a website all the latest, the best technology and mode can reach your effect, so in addition to a large number of the cost of waste, obtained may be a neither fish nor fowl. Site plan and is not only a new models or new technology, but in the new pattern and new technology fully applied to the actual use of an enterprise can obtain benefits of products, really help customers use the Internet to create value.
2. The construction of marketing websites has high requirements for Internet service providers. If you find that an Internet service provider can not even meet the requirements of Internet marketing, you must be cautious. At present, there are not many companies in Xi'an that really study online marketing. Many companies even set up their own websites. It can be inferred that the website construction services they provide for you will certainly have many problems, which may seriously hurt your confidence in online marketing. High requirements on the network service provider marketing type website construction, if you find a network service providers own site don't meet the requirements of network marketing, you must be careful. Because at present in Xi'an real in-depth study of network marketing companies are not many, many companies even own website is just a decoration, it can be inferred that they offer website construction service will certainly have a lot of problems, which may seriously damage your network marketing confidence.
3. Marketing websites are not equivalent to online marketing. They are just the basis and embodiment of online marketing. That is to say, only websites built according to this standard are conducive to your online marketing activities, and the maintenance, updating and operation of websites are also very important. Marketing type site is not equal to the network marketing, it is the foundation of network marketing and embody, that is only established in accordance with the standard website can help you develop the network marketing activities, and maintain, update and operation of the site is also very important.
4. Reasonable art design will make your website more trusted and favored by users. It has also been proved that users basically decide whether to continue browsing and paying attention to your website content by feeling for 5 seconds. But don't blindly pursue beauty. Art design will make your site more user's trust and favor, it also proves that, the user through basic 5 seconds to decide whether to continue browsing experience and pay attention to your web site content. But don't blindly pursue beauty.
5. Many customers are easily misled into going to extremes. Many customers will SEO Regardless of users' feelings, the whole page is full of information. Indeed, a lot of information is valuable to users, and the website is also favored by search engines and given a high ranking. But as a user, even if there are many users, I think it is difficult for them to have a good impression and purchase desire when browsing such a website. When a website is full of various key sections, the result is no focus. Therefore, online marketing cannot emphasize one aspect extremely, we need to do every detail well. Many customers are easily misled into the extreme, many customers will order SEO and set aside the feeling of the users, the whole space is filled with densely packed information, do a lot of information is valuable to users, and the site by the search engine's favor and give a high ranking. But as the user, even if many users, I think they're browsing this site is also very difficult to produce and purchase desire, when the key sections of a website is full of all kinds of results is no key. Therefore, the network marketing is not extreme to emphasize one aspect, we need to make every detail.
In fact, the construction of marketing enterprise websites is an inevitable outcome of the development of the Internet. With the technological innovation, the cultivation and rise of a large number of Internet users, and the change of consumption concepts and habits, people are increasingly dependent on the Internet and have higher requirements. The development of the Internet has brought huge business opportunities to people, so the competition between websites is becoming more and more intense. Using new and effective marketing models and means to make every detail better becomes an inevitable choice for enterprise websites. Only in this way can we surpass our competitors and gain more users. Marketing type enterprise website construction is an inevitable outcome of the development of Internet, with the cultivation of technology innovation, lots of Internet users and the rise, consumer attitudes and habits change, and so on, people increasingly rely on the network, are increasingly high requirements. With the development of the Internet has brought enormous business opportunities to the people, so the competition between sites also manifests itself more and more, using the model, the effective marketing mode and means, in every detail do better has become the inevitable choice, the enterprise website can do, we can go beyond the competitors, in order to get more users.
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