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Adobe Creative University and self innovation start strategic cooperation

Source: Shangpin China | Type: website encyclopedia | Time: January 27, 2015
On December 8, 2014, Adobe Creative University and China's online learning platform in the creative field Self Creative announced that the two sides had reached strategic cooperation. Adobe Creative University is a talent training plan jointly established by Adobe Corporation and industry experts, education experts and Adobe technical experts for the cultivation of creative talents in the creative cultural industry and for professional colleges, training institutions and creative industry parks. Now, self innovation has become an important partner of Adobe's creative talent training program.

Since its launch in August 2010, Adobe Creative University Program (ACU) has established partnerships with more than 400 colleges and institutions to provide skills training in high demand, covering animation, graphic design, publishing and printing Website production , film and television later stage, etc. It now covers 30 provinces, municipalities and autonomous regions in China.

The other party of this cooperation, self innovation, is a creative online learning brand focusing on innovation, focusing on film and television, photography, design, art, music, and is committed to providing users with high-quality, novel and easy to practice courses. At the same time, they also focus on building interactive communities for creative people and offline creative training camps and other activities. From the public test to now, Zihua's creativity has attracted the attention of the industry.

The strategic cooperation between Adobe Creative University and Zihua Creative is based on the common goal of both sides: to cultivate creative talents and help the industry take off. The two sides will carry out the following specific strategic cooperation:

First, in the cooperation projects between the two sides, the two sides plan to integrate each other's advantages in publicity strategies, event planning and other aspects, so as to maximize the impact of both brands.

Second, self innovation will take advantage of resources, technology, production and other advantages to participate in the construction of Adobe Creative University's certification system, and make a more career oriented, professional and highly timely curriculum system planning for the certification system.

Third, carry out mutual talent support, so that the certification system includes both the advantages of Adobe teachers in system software and the advantages of self creative people in innovation and extension of works.

Fourth, self innovation will establish a special area for Adobe Creative University. Meanwhile, Adobe Creative University will also open a special area for self innovation, so that both users can obtain more learning resources.

Fifth, self innovation will provide various value-added services for the certified students of Adobe Creative University and all customers of Beijing Zhongke Hope Co., Ltd.

Sixth, self innovation will actively participate in the construction of professional skills certification system planned by Adobe Creative University to meet more learning and certification needs of users.

Since its launch in 2010, Adobe Creative University has had hundreds of teachers qualified as ACU certified lecturers, and more than 300000 students participated in the examination and obtained certification. And the number increases by nearly 100000 every year. Li Guiming, chief marketing officer of Zihua Creativity, said: "This strategic cooperation is of great significance to both sides. We will open value-added services for both sides' users to realize mutual benefit between Adobe Creative University and Zihua Creativity. As a well constructed online learning system, Zihua Creativity will also extend more cooperation possibilities with Adobe Creative University."

Jin Yan, head of the operation and maintenance management center of Adobe Creative University, said, "Adobe Creative University Program is a" new education service and cooperation program "launched by Adobe for Chinese education partners. Based on Adobe's core technology and application, it provides China's education partners with comprehensive services and support from courses, teaching resources, teacher training, assessment and evaluation to employment recommendation. The cooperation between Adobe Creative University and Zihua Creative is to achieve resource integration and complementary advantages. The purpose is to make the service more professional, the service level higher, the customer experience better, and more in line with customer needs. "

We look forward to cooperation, which will bring development opportunities for both sides, provide more learning opportunities for tens of millions of students, and make contributions to the development of China's vocational education.

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