Several aspects of game official website design

1. Source code selection:

Now there are many mature codes on the market, so we don't need to set up a team to write code in a big way. Forums: discuz, phpwind, bbsmax, etc. They are all good forum programs. Almost all interactive elements are available, and none of them can be extended by using plug-ins in abnormal aspects.

2. Website installation:

Configure the server environment to search and learn. Here, you need to pay attention to the strict control of website directory permissions. Please refer to the description of each source code for the specific installation process.

3. Website structure design:

This is more important. Game official website design It is necessary to have a reasonable structure layout, which can improve the user experience on the one hand, and facilitate the capture of search engines on the other hand. Although many source codes have done a lot of work in this regard, we still need to redesign and process them ourselves. There are too many homogenous templates, which is not conducive to website optimization. No matter in navigation or any other direction, they need to be modified again. This can be referred to Baidu SEO suggestions and modifications. What we want to pursue here is to simplify the code, improve the loading speed of the web page, use the div+css structure as far as possible, and place the js class at the bottom of the web page as far as possible. There are many articles about this kind, you can search them.

4. Keyword selection:

This is related to whether the website can be accurately displayed to users in the future, and whether it can get a good ranking in search engines. Competitive keywords will waste a lot of time and may not have good results, so the selection here is very critical. You can see Baidu's optimization suggestions for better development.

5. Content construction:

From the recent major adjustment of Baidu, as well as the official instructions, we can see that we should try our best to provide original high-quality articles, do not collect and machine generate articles that ghosts cannot understand, and show the content to users rather than search engines.

6. The url should be standardized:

Although static and dynamic URLs can be crawled, the effect may not be good.

7. Website map production:

Website map is a necessary thing for websites, which is convenient for users and search engine spiders to grab.

8. robots.txt Production:

Those that do not need to be crawled can be restricted by the robots.txt file. For more information, you can search for the composition of the robots. txt file.

9.404 Page production:

For deleted articles, you should return to 404 status and add 404 page feedback to the deleted search engine. There are other details. You can read more about it.