Several Misunderstandings in Enterprise Network Marketing

Don't wait for customers to knock: more and more enterprises choose search engine bidding products. Most enterprises do not know that there is maintenance after purchasing bidding products. At present, bidding products of Google, Yahoo, Baidu and other search engines are mainstream products of online marketing. Just waiting for customers to come. After doing it for a while, I found that it had some effect at first, but later it became worse and worse

However, we are facing such a situation. Now, although various enterprises have begun to set foot in it Website production Marketing. Spending the same amount of money is very different. Is there any difference between enterprises? Below is a summary of some common mistakes in enterprise network marketing.

You can't eat hot tofu in a hurry.

Many enterprises are also aware of the importance of online marketing, and now the advent of the Internet era. However, they did not have a correct understanding of enterprise marketing, and they only wanted to help their business expansion and product sales through the network, so they also started to build websites, publish some information, and carry out a large number of online promotions. But soon the problem appeared because he had no systematic plan and began to blindly promote it. If three months later there was no effect, he felt that the money was wasted and immediately stopped investing. Of course, this network

Network marketing is a slow and hot process, and the promotion plan naturally ends without any problems. I think he will lose confidence in the network for a long time! Actually. If you are too anxious to eat hot tofu, you also need to make a systematic analysis according to your own situation and develop a plan suitable for you, not only from website construction, but also from interest budget and implementation to the person in charge of all work. Only such a well-organized team, rather than a fragmented one, can arrange all work properly so that you can win.

2. High vision but low skill in website construction.

Not realizing that websites can also be marketed, many enterprises do not know enough about websites. The website of an enterprise is just a decoration, which cannot play its proper marketing function. Most companies believe that the website is the online signboard of enterprises, blindly pursuing its ostensible magnificence, especially paying attention to the aesthetic aspect, regardless of whether it is compatible with online marketing. Therefore, website construction companies also regard customers as God, and make a big fuss on the appearance of the website, which increases the cost of the website, while greatly ignoring the marketing purpose of the enterprise station.

The fundamental purpose of website construction here is network marketing. The website is not just beautiful, so. More practical. Pay attention to the construction of user experience.

3. Carry out ineffective promotion blindly.

There are also various forums. When I surf the Internet, I often find a lot of junk mail in my mailbox. Blogs, message boards, and post bars are full of junk information of various enterprise laws. Although it has some effect in the recent stage, and the number of visitors will rise, it can also bring some potential customers. But in the long run, the money earned by enterprises is not enough to cure the scars caused by the current, which will do more harm than good in the future. In this age of rampant advertising, we all hate junk information. Once such junk information is related to an enterprise, the image of consumers will collapse at once. I'm afraid that they will not be able to clean up after jumping into the Yellow River!

The promotion depends on the way that damages the enterprise. If the enterprise only sees the immediate benefits because this promotion is cheap. Blind pursuit of that kind of abnormal marketing mode will lead to lost in the trap of self excavation and miss the best opportunity for enterprise development.

4 The phenomenon of following the trend is very serious.

I want to believe what I said here. Now the principle of every enterprise is to know oneself and know the enemy. Better not know. Nowadays, all enterprises like to follow the example of their peers. Once an enterprise in an industry uses a certain online marketing product, it will soon be found that almost all enterprises are using it. This is a serious follower disease at this stage! Don't let the mind numb by comparing with others. Stick to your own judgment. For the method of peers, you should "take the essence and discard the dross" according to the current situation of the enterprise to find the most suitable talent to make the network marketing business flourish.

5 Don't understand bidding services.

More and more people have begun to use this service, and bidding products are also seo An important means. However, because I didn't know it very well, I thought I could wait for customers to knock on the door after I paid for it, and soon found that the effect was not ideal. The reason for this is that the bidding products are not properly maintained, and the bidding effect is restricted in many ways. The daily consumption budget, keyword density, summary speech and other later work directly affect the bidding effect.

This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/