UEO and SEO integrated marketing
Source: Shangpin China |
Type: website encyclopedia |
Date: August 1, 2012
SEO SEO is short for Search Engine Optimization. SEO in Chinese means search engine optimization. SEO Search Engine Optimization is the abbreviation, SEO meaning in Chinese is Search Engine Optimization.
UEO is short for User Experience Optimization. In Chinese, UEO means user experience optimization. UEO is User Experience Optimization abbreviation, UEO meaning in Chinese is the User Experience Optimization.
SEO search engine optimization is based on the user's search experience as the center. Through improving the level of web pages, establishing a reasonable website link structure, enriching website content and expression forms, the website design conforms to the rules of the search engine, is friendly to the search engine, and then obtains a high ranking weight in the search engine. SEO search engine optimization is based on users search experience as the center, and on the basis of improving the level, set up a web page through reasonable links to web site content and structure, the rich expression form, make their own website design conforms to the search engine rules, to the search engine friendly, and in the search engine ranking of weight gain higher.
UEO user experience optimization is based on the user experience as the center. From the perspective of users, users can find the information they want more easily, more happily, and more quickly outside the website through on site optimization and off site optimization. From the perspective of enterprises, they can be friendly to search engines, get better rankings, and establish good cooperative relations with users, so as to maximize the desired benefits. We must fully consider the combination of user experience optimization and search engine optimization. UEO user experience is based on the optimization user experience as the center, and on the basis of optimization and stood by in the station the optimization, from the user's standpoint, to users in the website can be more relaxed, more happy, more efficient to find the desired information. From the standpoint of the enterprise, to search led to holding a friendly, get better ranking, and users established good relations of cooperation, thus maximum degree obtained the ideal income. Must be fully consider the user experience optimization and search engine optimization combination method.
The goal of UEO is that users, search engines and enterprises can realize their own interests, so as to achieve three profits. UEO goal is: users, search engine, the enterprise can realize their interest, so as to realize the three full.
SEO and UEO effectively combine the highest level of website optimization SEO and UEO effective combination of the highest state of optimized your site
for example Website production Prioritize keyword ranking traffic? Or focus on fashion and beauty? For example the website production is considered the keywords ranking flow? Or pay attention to fashionable and beautiful?
As is known to all, enterprise websites are used for regular customer browsing, and enterprise portals are seldom used for marketing. So the focus is on user experience. The best way to succeed is not to build a website for the sake of search engine, but to market your website from the perspective of user experience optimization, without harming the user experience. As is known to all enterprise stand to fixed old customer to browse, and enterprise portal to marketing less. So the emphasis in the user experience. Without prejudice to the user experience of search engine optimization don't in order to search engine and a site from the user experience optimization Angle to marketing your own web site, all for the user to design, is the web site of the best way to success.
UEO is aimed at users. It enables website developers and designers to pay more attention to humanization and make websites more attractive to users by improving user experience. UEO is not relative to SEO, but based on SEO, or both need to be taken into consideration. Only when SEO and UEO are carried out simultaneously, and content and user experience are well done, can websites better reflect their own value. User experience optimization is the ultimate optimization of the website. As long as the user experience has been improved, I believe no one dares to ignore the effect of word-of-mouth communication. UEO is based on the user's character, is to make web development and design staff pay more attention to the human nature, pay attention to the user experience through ascension to make web site to more attractive to the user. The UEO put forward is not relative to SEO, but on the SEO, or both of both is need. Only and SEO and UEO, completes the content and the user experience, the website can better reflect the value of their own. The user experience is the site of the optimization of the final optimization, as long as the user experience is improved, believe that no one dare to neglect of the spread of word-of-mouth effect.
The visibility of the sublimation version of SEO technology, in view of the development of Internet technology and the popularization of computer use, more and more people will use computers, and the business field on the Internet will be more and more broad. The number of web pages on the Internet will also increase massively. The more people who understand computers, the more people will be able to do stations. So, it is conceivable that in the future world, search engines will have technical bottlenecks. With so much massive information, how can we find out which content is valuable? And with the increase of vocabulary, the number of keywords will be immeasurable. After all, it is very common for new nouns on the network to update frequently. Therefore, the future search engine technology will definitely abandon the concept of keywords and adopt new technologies of semantic search. Therefore, at this point, the current SEO technology will be eliminated. The new technology will be welcomed by search engines to a large extent because it perfectly meets the technical requirements of Web 2.0. Therefore, the emergence of new SEO technology is inevitable. SEO technology the sublimation of version of the visibility, in view of the development of the technology of the Internet and the popularization of computer use, those who use a computer will be getting more and more, while on the Internet business areas will be more and more wide. Internet web page number will then mass increase, the more people know computer, everyone will do stand. So, it can be imagined, in the world of the future, search engine will exist technical bottleneck. So many of the mass information, how can I find out which one what content is valuable, and with the increase of vocabulary, the number of key words will be invaluable. After all, the network new term often update is very often. So, the future of the search engine technology, will abandon the concept of keywords, and will take the semantic search of new technology. So, at this point, the current SEO technology, will be washed out. The new technology is due to its perfect according to the technical requirements of the Web2.0, and therefore to a great extent by the search engines are popular. So, the new SEO technology appear is inevitable.
The position of SEO technology in the future world will be seriously challenged. If there is no change, it will be eliminated by market competition. Then it will be the beginning of the rise of UEO, and UEO has begun to enter people's eyes. SEO technology in the future of the world will be serious challenge status, if not to change, will be the market competition to eliminated. So will be the beginning of UEO rise, and UEO has begun to enter people's eye.
The two most important modules in website optimization are SEO (search engine optimization) and UEO (user experience optimization). Their respective roles are not the same. SEO is mainly to achieve search engine ranking, and UEO is mainly to achieve good user feelings. Website optimization of the main two big modules is SEO (search engine optimization) and UEO (user experience optimization), their respective function quite different, SEO is to realize the main search engine ranking, UEO mainly is to realize the user good feelings.
So far, people in our country basically go to two extremes, or take the road of SEO. Internet users look very ugly when they open websites, but their websites are very popular when they are searched by search engines. The other is to follow the UEO route. The netizens of their websites look very beautiful, and of course some of them are also very slow, because they did not handle the pictures well during the art design, but these websites are basically not searchable in search engines. These websites are mainly designed by design companies and advertising companies. At this time, SEO and UEO are different, so we should say who to choose. If you want to focus on marketing, you can focus on SEO. If you want to focus on Internet browsing experience, you'd better choose UEO. Of course, both of them are the best. So far, in our domestic basically people are going two extreme, or is a go the way of SEO, Internet users open web site looks very ugly, but in a search engine when they website critical photometric was very strong. Another is to go UEO route, their web site Internet users look very beautiful, and of course some speed also slowly, because the artists of the picture when did not design processing good, but this kind of web site in the search engine is basically can't search, this kind of site is primarily design and advertising company kind, at this time UEO SEO and different, you ought to say who choose. If you want to on sale, so you can turn to SEO, if you want to browse for Internet users experience, so you'd better choose UEO, of course, is both choice is the best.
It can also be simply said that if you want to attract potential customers to your website, please pay attention to SEO. If you want your potential customers to be more willing to cooperate with you after seeing the website, please pay attention to UEO. One is to let customers come to the website, the other is to retain customers. Can also think so simple: if you want to attract potential customers come to your website, please pay attention to the SEO right, if you want your potential customers see sites are more willing to cooperate with you, please pay attention to the UEO it. One is that customer come to web sites, and the other is a, retain customers.
In practice, however, it is very difficult to make SEO UEO. After all, the overall operation of a website requires coordination and balance of many factors. But compared with UEO and SEO, UEO should be the first. In but the actual, real can realize the UEO will SEO is very difficult, and after all a web site overall operation is need many factors coordination and balance. But UEO compared with SEO is concerned, UEO should be put before the first. This article was published by Beijing Website Construction Company Shangpin China //ihucc.com/
Source Statement: This article is original or edited by Shangpin China's editors. If it needs to be reproduced, please indicate that it is from Shangpin China. The above contents (including pictures and words) are from the Internet. If there is any infringement, please contact us in time (010-60259772).