Four principles for website production planning
Source: Shangpin China |
Type: website encyclopedia |
Time: November 27, 2012
The failed websites have their own reasons, while the successful websites have similar planning concepts. In addition to learning from the successful experience of other websites, excellent websites also follow the following four website planning principles. The failure site different reasons, successful websites are similar planning concept, excellent website, in addition to other sites of successful experience, also follow this 4 site planning principles.
1、 "KISS" rule: simple, simple, atmospheric and intuitive website style
One, " KISS " rule: a simple, intuitive web style atmosphere
KISS rule refers to "Keep It Simple Silly", which is applicable to all sites. A good website can intuitively display the value of the website and quickly deliver the website information. The website planning must not fall into the trap of using all available web skills, such as frames, tables, fonts, GIF animations, etc., which are concentrated on one page, often making people feel messy. The rule of KISS refers to "Keep It Simple Silly ", this rule applies to all site. Good website, can directly show the site value and fast transmission of website information, website planning not to fall into this trap, where all can be used to the webpage techniques, such as frame, forms, fonts, such as GIF animation are used, which focus on one page, often make people feel messy.
Clear design+effective technology=a good site, keep it simple: how to make the website information as expected by website visitors. Use technology and effects in appropriate places and effective information to make visitors pay attention to what they want to pay attention to. Clear design + effective technology = a good site, keep it simple: how to make the site information and site visitors expected need the same. The techniques and effects in the appropriate place, used in information effectively, let visitors attention they want to pay attention to something.
2、 Understand the user and wait no more than 30 seconds
Two, understand the user, wait no longer than thirty seconds
A rule for Internet users: when users wait more than 10 seconds, they basically lose their first preference for the website; If the time exceeds 24 seconds, the user will close the page. Even if the website is specially planned, the website cannot be opened for more than 30 seconds. Over 30 seconds, you will lose users. Internet users a rule: when the user wait more than 10 seconds, basic on this site for losing the first impression; more than 24 seconds, the user can close the webpage, even if the site planning of cattle, cannot let the site open for longer than 30 seconds. For more than 30 seconds, you will lose the user.
A good site will provide potential readers with high-quality information through simple style design. Make sure that the page design plan is clear and clear. A quick scan will help you grasp the website navigation and know the "next step" of the selection project. The site will be through the simple design style is provided to the potential readers of high quality information. Ensure that the page layout clear, fast saccades can grasp the site navigation, know " the next step " the choice of project.
yes Website production In other words, another way to please users is to let them get information no more than three clicks. On site makers, please users of another method is to let them obtain information of not more than three clicks.
3、 Familiarize yourself with the top 10 Internet moneymaking modes and determine the mode that suits you
Three, familiar with the Internet 10 profit pattern, determining the suitable mode
At the beginning of the establishment of the website, there must be a clear profit model. Now the profit model of the website mainly includes nine categories: 1, online advertising; 2. The value-added forms of telecommunications such as RBT MMS downloading, SMS sending, and e-magazine subscription; 3. Sell products through websites. 4. Charge registered members to provide differentiated services from free members; 5. Online game operation, virtual equipment and props trading; 6. Search competition, product investment, classified websites and information integration, paid recommendation and profit extraction; 7. Advertising agency, 8. enterprise information service, 9. web2.0 website acquired by giant. The website was established at the beginning, there must be a clear profit model, now website profit pattern mainly has nine kinds: 1, online advertising; 2, customized ringing tone, SMS, MMS download electronic magazine subscription and other value-added telecom form; 3, through the website selling products, 4, registered membership fees, provide free membership differentiation service; 5, network game operation business, virtual equipment and props; 6, search contest row, investment products, classified Web site and information integration, paid referrals and pumped into a profit; 7, 8, an advertising agency, business information services, 9, Web2.0 network station is giant acquisition.
The above 9 are common Internet profit models, but websites should find corresponding profit models according to their own characteristics. If you are looking for some platforms and alliances, such as e-commerce and advertising alliances, you should look for big companies such as Baidu and Google; If it is a web game platform, you can find Bubble to play the web game platform POPWAN, etc. These are recognized and practical ways to make profits. The above 9 are common Internet profit pattern, but the website should be based on their own characteristics to find the corresponding profit model. If you find some platform and alliances, such as e-commerce, advertising, should find such as Baidu, Google and other large companies; if it is webpage game platform, can find bubbles webpage game platform POPWAN, these are approved, a practical way of profit.
4、 Website content: Five "fingers", three "balances"!
Four, website content: do five " fingers ", three " balance "!
Five fingers means that a person's intuitive memory is limited to five categories. If there are more than five categories, they must be divided into smaller groups for processing. It is very important to keep the options classified in five or five groups. It is convenient for visitors to quickly find the items they want to choose. A good website with clear navigation is the minimum standard. Let visitors know their position in the website at that time, and guide them through the website. Five fingers, refers to a person's visual memory only to within five categories, if more than five, we must put them into small groups to deal with, keep options categorized in five groups or five groups is very important. Convenient for visitors to quickly find themselves want to select items. Good website, clear navigation is the minimum standard. Let the interviewer know his location on site, and through the guide to browse websites.
Balance is an important part of a good website design. The design of website content should be balanced in the following three aspects. Balance is a good website design important part. Website content design, to achieve the following three aspects of balance.
Balance between text and image; Balance between download time and page content; Balance between background and foreground. Text and image balance; download time and page content balance; balance of background and foreground. This article was published in Shangpin China UEO Marketing website construction company //ihucc.com/
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