Basic process of website construction
Source: Shangpin China |
Type: website encyclopedia |
Date: December 19, 2015
Creating a website is a systematic project with a certain workflow. Only by following this step and operating step by step can we design a satisfactory website. So before making a website, you should understand Website construction In this way, we can make a better and more reasonable website.
1、 Overall website planning
A construction project needs detailed planning before it starts, as does website construction. What you must do before creating a website is to plan and design the website as a whole. The overall planning and design of the website plays a guiding role in the creation of the entire website. Good website planning can make the website quality better and make the visitors feel comfortable.
The website design is an important way to show the corporate image, introduce products and services, and reflect the corporate development strategy. Therefore, the purpose and user needs of the website design must be clear, so as to make a practical design plan. Comprehensive analysis should be carried out according to the needs of consumers, market conditions, and the situation of the enterprise itself, bearing in mind that the design planning should focus on "customer" rather than "art". The main contents involved are as follows.
1. The company's own conditions, overview, market advantages, what competitiveness can be improved by using the website, and the ability to build the website (cost, technology, manpower, etc.).
2. Whether the market and characteristics of relevant industries are suitable for using the network to carry out the company's business.
3. Analysis of major competitors in the market, competitors' Internet access, website planning and function.
4. Characteristics of customers and potential customers (distribution area, age stage, network speed, reading habits, cultural customs).
A business expert once said the three most important words for an enterprise: positioning, positioning, or positioning. At the beginning of site planning, we also need to consider: what is the purpose of building a website? For whom? What kind of products and services can the enterprise provide? What kind of presentation (style) is suitable for the enterprise's products and services? The overall style and features of the website can be positioned from the following aspects.
1. Make it clear that the purpose of establishing a website is to promote products, conduct e-commerce and establish an industrial website? Is it the need of the enterprise or the market?
2. Integrate company resources and determine the type of website: Product promotion , online marketing, customer service, e-commerce.
3. The scale and scalability of the current website.
2、 Determine the content and services of the website
The content and services of the website make the purpose and theme of the website more specific. For personal websites, the content of the website should not be too innovative, but it should not do something too old. For example, don't put too many things that have been popular for several years. Visitors on the Internet like something new, but they are seldom interested in what they have seen. The columns of the general online mall website include: member login, member registration, product search, product details, online orders, relevant help and contact information.
3、 Plan site directory structure
The structure of the directory is a problem that is easy to ignore. Most websites create subdirectories without planning. The quality of the directory structure does not give much impression to the visitors, but it has an important impact on the upload maintenance of the site itself, the future expansion and migration of the content. Here are some suggestions for establishing directory structure.
1. Do not store all files in the root directory
Some netizens are for convenience. Place all files in the root directory. This can easily lead to confusion in file management: you often can't figure out which files need to be edited and updated, which useless files can be deleted, and which are associated files, affecting work efficiency. It also affects the upload speed. The server usually creates a file index for the root directory. When all files are placed in the root directory, even if you only upload and update one file, the server needs to retrieve all files again to create a new index file. Obviously, the larger the number of files, the longer the waiting time will be. Therefore, the suggestion to users is to reduce the number of files in the root directory as much as possible.
2. Create sub directory according to column content
The subdirectory is first created according to the main menu column. For example, web tutorial sites can set up corresponding directories according to technology categories, such as Flash, Dreamweaver, JavaScript, etc; Enterprise websites can set up corresponding directories according to company profiles, product introductions, prices, online orders, feedback contacts, etc. Some columns that are highly relevant and do not need to be updated frequently, such as those about the website and the webmaster, can be merged into a unified directory. All programs are generally stored in a specific directory, and all content to be downloaded should also be placed in a directory.
3. Create an independent images directory under each home directory
Usually, there is an images directory under the root directory of a site. Through practice, it is found that it is most convenient to establish an independent images directory for each main column. The images directory in the root directory is only used to put pictures of the home page and some secondary columns.
With the continuous development of web page technology, it is more and more common to use database or other background programs to automatically generate web pages, and the directory structure of the website will also leap to a new structural level.
3、 Collect data
The theme content of the website is text, image and multimedia, which constitute the soul of the website. Otherwise, no matter how good the structural design is, it cannot achieve the original purpose of the website design and attract visitors. After the structural design of the website, it is necessary to have a general idea of the content of each page, such as which pages need to use templates, which pages need to use specially designed images, which pages need to use more dynamic effects, how to design menus, what types of links to use, what colors and styles to use on the pages, etc, These are instructive for resource collection.
- Important text: For example, the text of the company profile should not be written temporarily, but should be appropriate and concise. Generally, the company's internal promotional text should be used.
- Important images: such as corporate logo, background image of web page, etc. These images have a great impact on the viewer's vision and should not be handled hastily.
- Library file: For some common and important web objects, you need to use library files to manage and use them. You can edit these library files for use before you design a Web page.
- Flash and other multimedia elements: Many websites are increasingly using Flash and other multimedia elements, which need to be collected or produced before designing web pages.
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