SEO and UEO preliminary optimization plan
Source: Shangpin China |
Type: website encyclopedia |
Date: August 3, 2012
The excellence of a website is SEO Of course, we also need to consider UEO. What we bring today is mainly the optimization scheme outside the station, including the details of outer chain, exchange link, sprocket, etc. A website in the station's good for SEO is the necessary premise, of course, we need to consider the UEO. Today is the main station, bring the optimal solutions, including the chain, and exchange links, chain wheel, and other details.
1： Links
The exchange of friendship links should pay attention to each other Website production The number, snapshot, PR value, whether it is the same as the server, the same IP address, and the personality of the webmaster. The best way to exchange friendship links is to look for websites of the same type, and the exchange should not fluctuate greatly. Link exchange should pay attention to the other party web site collected quantity, snapshots, the PR value, whether with the servers, with IP and webmasters character, etc. Link exchange of best searching the same type of website, exchange not falling.
Note: Usually, you should always check the friendship links of the website to see whether the other party's website is visited normally (running speed, inclusion, snapshot, power reduction, etc.), and check whether the other party adds nofollow and other deceptive means to the links of our website. As for how to exchange friendship links, see the previous articles on friendship links. Note: always check the website usually to link, look at each other's web site visit is normal (speed, included, snapshot, and whether the right down), check each other about our website links is add nofollow and deception. As for specific how to exchange links, can see on links before the article.
Buying links: At the initial stage of the website, due to the lack of the website itself, it is often impossible to exchange high-quality links, so you can consider buying links. Links to purchase: because web site early deficiencies often can't switch to high quality links, we can consider buying a link.
2： Chain operation outside
Education forum: education forum should not be limited to forum signatures, but can spend time to maintain an account to post theme posts or submit articles. In the early stage, it is necessary to collect resources and cultivate the relationship with the moderator. It is best to anchor the text. Education BBS: education BBS should not be limited in the BBS signature, can take time to keep account to send the subject placard or contribute. The need to collect resources and training and moderator relations, can the anchor text is the best.
Education portal: contribution (free or paid) Education portal: contribute (free or pay)
Major portals: portals not only have high weight, but also have high traffic. For example, they can contribute to their education sector. Each big portal: gateway website is not only high weight, but also high flow, such as in the education sector can contribute.
Q&A platform: The Q&A platform has a good effect on the external chain. For example, Tianya Q&A, you can send four or five messages at most. If Baidu knows, it needs to be careful, four or five items a day. Another good effect of the Q&A platform is word-of-mouth marketing. Inquiry platform: inquiry platform outside doing chain effect is very good, like the question and answer, you send a top SiWuTiao. If do know it requires careful baidu, one day SiWuTiao can. Inquiry platform there is another good effect, is "word-of-mouth marketing.
Self built blog: it can be a self built blog or a free blog platform. From the blog: can be established itself blog, also can use free blogging platform.
Classified information: the weight of classified information websites is quite high, and both the external chain effect and the promotion effect are very good. Classified information: classification of information website weight is quite high, whether the chain effect or promotion effect is very good.
Video website: as high as classified information website, it also has good external chain effect and promotion effect. Video website: and classification of information websites high weight, the function is also have very good outside chain effect and promotion effect.
Analyze opponents: analyze the opponent's external chain layout to get infinite external chain resources Analysis: analysis of the chain layout can get the endless chain resources
External chain resources need to be mined and cultivated The chain resources and training to mining
3： Outside chain strategy
SEO webmaster friends should focus on quality rather than quantity, so they should focus on improving the quality of the outer chain. The external chain also needs to be stable. It cannot rise and fall in a big way, nor can it be distributed in groups. Two to three days after the release of the external chain, you should query its effect for future adjustment. Other special techniques (not black hat techniques) can be used at the same time as the conventional outer chain technique, such as sprocket. Sprockets can be self created or used for free (poor effect), as shown in the following figure (the simplest sprocket): Do the webmaster friends SEO should notice is the chain quality rather than quantity, so the work should focus on improving the quality of the chain. The chain also need stability, not falling, nor indiscriminately. The chain released after two to three days the effect should be inquires, so that after the adjustment. In the chain of conventional technique could also use other special effects (the black hat technique), such as the sprocket. The sprocket can build blogs or use free (poor effect), sprockets below (the most simple sprocket) :
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