Some internal chain building skills for novices
Source: Shangpin China |
Type: website encyclopedia |
Date: June 6, 2013
I have been engaged in this industry for half a year, and most of them are engaged in Beijing website construction I'm still a novice Internet worker. Here is just to share with you some of my experience in the construction of the internal chain. We are used to hearing that the content is king and the outer chain is emperor. It is also natural to think that to do a good job is to do a good job in the content and the external chain, but pay little attention to the construction of the internal chain. At the beginning, I was also dismissive of the inner chain, but I found that I was completely wrong after completing the inner chain. Engaged in this industry for six months time, relative to most people who work in the Internet, I was a novice. Here only to share some construction within the chain's own experience with you. We heard a word, content is king, the chain for emperor. Also come very naturally think, work is good, do the chain, but seldom to notice within the chain of construction. At first I was a contemptuous disregard of the chain, but the chain in the well and found himself completely wrong.
First, I would like to talk about three advantages of the internal chain: 3 point first talk about the inner chain I know:
1. It improves the user experience and improves the content structure. When a user doesn't understand some proper nouns mentioned when watching an article, and you bring a link, the user will naturally click in to see what it means. To improve the user experience, improve the content structure. When the user is viewing an article for some proper nouns that do not understand, and you take a link, the user can click come very naturally go in to see what is the meaning of.
2. A page that is not included has been activated. As we all know, spiders crawl through hypertext links. When you put some keywords on the relevant link page. Spiders can link to another page, thus increasing the probability that the page is included. Activated not included page. We all know that spider is through hypertext links, when you in some key words with the relevant links page. The spider can be to another page via the link, thereby increasing the probability of pages are included.
3. Return to power effect. There is weight transfer between pages. The internal chain not only increases the breadth of links, but also plays a good role in ranking. Back to the right. There is a weight transfer between the webpage through chain, not only increase the link widely degrees, to good effect on ranking.
Here are some suggestions for my internal chain construction Several suggestions for construction of internal chain I talk about the following
1. Website navigation JS call Site navigation JS calls
Many people have heard that search engines are not friendly to JS, but in many cases, Marketing website construction Use simple JS navigation to improve the user experience. And ZAC“ It also said that JS links can be captured by Google spiders on how to hide content may become a problem. So if you can better improve the user experience, you don't have to avoid using JS navigation. Many people have heard of the search engine is not friendly to JS, but in many cases, a site with JS navigation simple are good for improving the user experience. And ZAC“ in the content how to hide can also become a problem also said JS link can be Google spiders crawl. So if we can better improve the user experience, do not have to abstain from using JS navigation.
2. Content Page Page Add Related Channel Add the relevant channel content page
I think we all know this. After entering the content page, many people will click on relevant articles or popular articles to reach another page, so we also know this. I think we all know, in the content page after a lot of people are going to click the relevant article or article of this type to another page, so that we can more clearly.
3. Control of the number of keyword links Control key link number
If the number of links in an article is too large, it will cause the phenomenon of full destruction and make readers bored. The number of links here can be determined according to the total number of words in the article. Of course, the same word can be linked once. The specific links here can refer to the practices of Baidu Encyclopedia to make the article appear natural. A number of links to articles if too much, will cause came into the phenomenon, let the reader. The number of total words here link according to the decision, of course, the same word a link. This link can refer to a specific Baidu Wikipedia practice, let the article is natural.
4. Use of plug-ins The use of the plugin
There are so many keywords in a website. If it is manual, it will be a very horrible job. So you can install keyword plug-ins on the website, such as the WordPress content plug-in rejected wp keyword link rejected.
5. Use of labels Label application
Many people will ignore labels. In fact, labels can not only increase keyword density, but also build a good internal chain. Many people will ignore this fact labels, tags can not only increase the keyword density, but also to build the good inside chain.
6. Some words are linked externally Certain words are linked to external
Don't be stingy in linking to the outside, if a word in an article links to Baidu Encyclopedia. It will only make people feel that this article is more professional and trustworthy. In some unconfirmed statements, the weight of the article can also be increased. Don't save links to external, if an article a word link to Baidu encyclopedia. It will only make people feel that this article is more professional, more to be trusted. In some unconfirmed claims, can also increase the weight of the article.
Source Statement: This article is original or edited by Shangpin China's editors. If it needs to be reproduced, please indicate that it is from Shangpin China. The above contents (including pictures and words) are from the Internet. If there is any infringement, please contact us in time (010-60259772).
