Promotion formula of marketing website construction
Source: Shangpin China |
Type: website encyclopedia |
Time: September 4, 2013
ours Marketing website construction Many promotion methods are needed later. Among the numerous promotion methods, we need to find promotion methods suitable for our own website. The most important sentence is to deliver the appropriate content to the target group in the right place in an effective way. So what is the right place and the right method? Marketing type website construction after we need a lot of promotion. In many of the promotion methods we have to find our own website promotion methods suitable for. The most important word in the right place to the right content using an effective method of transfer to the target group. So what is the correct way to place the right?
Display map of marketing website construction
Marketing type website construction layout
Needs of target groups
Needs of the target group.
In our marketing type Website construction When the website has been positioned, the audience group of the website has also been determined. The analysis of audience groups mainly includes what age, characteristics and hobbies are. The more accurate we analyze, the more conducive to finding audience media. After finding the target group, we will set a goal for our promotion. When we are promoting, our goals are different at different stages, so we should set goals according to the needs of target groups, so that our website promotion cannot be biased. To win the top ranking and high attention in search engines, so as to obtain traffic and improve sales. In our marketing type website construction has to do a site location, but also to determine the site of the audience. For the analysis of audience including what age, what is the character, what hobbies, we analysis more accurate more conducive to find the audience media. Find the target group we have to set a goal for our promotion. We aimed to do promotion is also different in each stage, so we must make the target according to the needs of the target group, so that it cannot make our website promotion to deviation. In order to win the rankings and a high degree of attention in the search engine, so as to get traffic, improve the sales.
The audience media
According to the above statement, after finding the needs of target groups and target groups in the construction of marketing websites, we should find the audience media through the analysis of the characteristics of target groups, and see which media these target groups mainly appear in. What kind of groups do the mainstream plates converge on? What are the more accurate media? We need to make a table to clearly mark these analyses. According to the need that the marketing type website construction above to find the target group and the target group, we will through the analysis of the characteristics of target group to find the audience media, take a look at these target groups are mainly appears in which media. The mainstream of the plate convergence that what kind of group? What are the more accurate medium? We should do a table of these, one one clearly marked.
Appropriate content means to determine the media, use different promotion methods according to the characteristics of the media, and convey the information we want to convey. If it is a medium such as forum blog, then we should attach pictures and words to it. The soft text with pictures and texts is a very eye-catching way, which can also reflect some characteristics of our website and our service core. If it is an email, we will work hard on the title of the email. Attractive titles and content can express our advantages and popular information, so that visitors are interested in relevant promotions. If it is a QQ group or WeChat group, we can carry out dialogue and communication, design some interlocking dialogues, and guide netizens purposefully. Eventually, he will become a user of our website, or tell the netizens frankly to let them participate. Appropriate content is determined according to the characteristics of the media, the media, the use of different ways of promotion, transfer out of the message. If the Forum blog such medium, then we have to picture text it with. Illustrated form of soft Wen is a very eye-catching, can also reflect some characteristics of our web site and our core services. If the email we will be in the email title on the efforts, attractive title and content can express our advantage and popular information, allowing visitors to promote a sense of related interest. If the QQ group, micro message group, we can carry out dialogue and communication, design some interlocking dialogue, to guide the users. He made our website users, or frankly told friends, let them participate in the.
We should carefully consider the content of each media. Maybe a title or a sentence can effectively promote our website, or a layout can affect the overall click rate of our website. So we should strictly check and practice the website, and constantly improve our shortcomings to improve the conversion rate. We should carefully weigh for each media content, perhaps a title, a word can be extended out to our website, may also be a typesetting, will affect our website the click rate. So we must strictly guard, on site practice, and constantly improve our problems to improve the conversion rate.
The promotion of the website should be treated strictly, and then the correct promotion methods should be effectively selected at different stages, so that a small resource can exert infinite power. The promotion of the website will be rigorous treatment, and then in the promotion ways to select different effective stage right, make a little resources play infinite power.
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