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How to create a search engine ranking to the home page

Source: Shangpin China | Type: website encyclopedia | Time: 2015-05-06
In search engine ranking, we know that the top three places on the home page are the places with the largest traffic. According to statistics, 75% of the user traffic can be divided, and the website ranking first will share more than 60% of it. What does this mean? Shangpin China Website construction company We can responsibly tell you that we should be the first in website ranking, otherwise it is absolutely impossible to achieve a high conversion rate.
 
How to create a search engine ranking to the home page

In the previous website optimization, Shangpin China also explained various ways to do a good job in ranking websites, the most important of which is the keyword strategy and the page quality of the overall website. The former relates to user demand search, while the latter reflects the degree of satisfying user experience. To sum up, keyword setting is the basis of optimization work, and the quality of page structure is Website optimization The key to.

Clarified the key to good website ranking, we should focus on each optimization step. Of course, it is not to say that there is no head banging. There are skills to follow in ranking websites. As far as the current search engine algorithm rules are concerned, to get a good website ranking, we need to select keywords, do a good job in page quality, and then have a number of link systems.

1. Precise positioning of keywords, easy to grasp user needs

The premise of website ranking is the positioning of keywords. We have talked a lot about keyword selection before. For new stations that want to get a lot of traffic, we need to choose long tail traffic words at the beginning, so that we can easily and quickly participate in the ranking. Second, we can get some traffic in a short time. For websites with some days, we can choose some popular keywords, so that we can get more users and improve the conversion rate of users. At the same time, ranking words that participate in the click algorithm will quickly enter the home page, ranking first.

Precise positioning of keywords still needs to search for the words of demand, that is, the pull-down words of search engines and the relevant recommended words at the end are popular user needs at present. By matching keywords with the products outsourced by website construction, we can obtain a large number of website keywords, so that we can not only determine the main keywords of the website, but also determine the words with long tails on the inner page.

2. Echo inside and outside to build a night link system

Linking is a must for website optimization, and it is also the simplest and key step. On the one hand, to do a good job of linking inside and outside the station is to obtain link votes through links, and on the other hand, to guide users to click through link recommendations, increase the stay time of users on the website, and reduce the bounce rate. Building a perfect internal and external link system can not only guide users to browse, but also lay a strong path access system for search engine spiders, which will help to improve the website ranking.

3. Create high-quality pages to meet user needs

We have been emphasizing high-quality pages. What is a high-quality page is actually a reference comparison data. Generally speaking, it refers to the satisfaction of users when they visit the web page. First, it requires the flow of page access, that is, the speed of next page access. In this way, the webmaster should select the server space to ensure the loading speed of the website. In other words, the content in the page should be complete, the information should be rich, and more scarce resources are the best way to improve user viscosity. Then, the content in the page should match to solve user needs and questions. Only in this way can the page experience be good, user votes can be obtained, and it can be regarded as a high-quality page.
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Disclaimer

Thank you very much for visiting our website. Please read all the terms of this statement carefully before you use this website.

1. Part of the content of this site comes from the network, and the copyright of some articles and pictures involved belongs to the original author. The reprint of this site is for everyone to learn and exchange, and should not be used for any commercial activities.

2. This website does not assume any form of loss or injury caused by users to themselves and others due to the use of these resources.

3. For issues not covered in this statement, please refer to relevant national laws and regulations. In case of conflict between this statement and national laws and regulations, the national laws and regulations shall prevail.

4. If it infringes your legitimate rights and interests, please contact us in time, and we will delete the relevant content at the first time!

Contact: 010-60259772
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